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How Small Brand Awareness Works

Recently I’ve had the pleasure of being on an experts panel at Bob Proctor’s Matrixx event held in Toronto, Ontario. As an expert I did my best to assist individuals realize what their brand is or could be. It was an invigorating experience.

Is the Ideal Entrepreneur Right Brain or Left Brain?

Traditionally, the majority of entrepreneurs have been logical thinkers, problem solvers, and pay attention to details. These are the stereotypical left-brain engineers. Yet I see a big shift from the knowledge age, with its left-brain foundation, to a critical focus today on visualization, creativity, relationships, and collaboration, which are more in the domain of right-brainers.

Whether to Move Your Small Business from Your Home Office

Many small businesses start out as a simple office in a spare room. As your company grows, you might end up needing more space, more help, or both. Entrepreneurs are often hesitant to leave the comfort of their comfortable homes for an office, but it’s usually a necessary move that will impact the business’s success.

You’re 50. You’re Downsized. Now What?

As you may have witnessed yourself, the job market no longer provides the long-term security it once offered. Previous generations grew accustomed to a certain career and the length of time they would be in that job—this is now less of a reality than ever before.

Prime Retail Space Worldwide [Infographic]

Retail rental rates over the last 5 years have grown substantially, as depicted in this infographic, which explores prices of retail rental space in major cities throughout the world. City center areas and areas with high population density usually equal high footfall, therefore creating higher retail rental prices.

What to Keep in Mind During Your First Year as an S Corp

Lots of business owners opt for the S Corp option because of the limited liability protection, the ability to raise money by selling shares, and to gain credibility.

Accelerators: A Recent and Positive Trend

Are you a candidate for an accelerator? You’ll give up some small amount of equity to the accelerator, receive some amount of cash in return during the program, and learn more in a short time than you’d expect from more formal education programs.

Small Business Tips: When to Buy a Food Truck

In 2006, the real estate market in south Florida collapsed. Two brothers who were developers building houses on spec saw their business turn upside down as a result. They did what any Italian true-to-his roots would do; they bought a pizza truck.

Do You Want to Be a Ground-Floor Franchisee?

Should you franchise with an established brand or a newcomer? If you’ve found the perfect franchise business opportunity, you may not care whether it has been around for two years or for a century; if you’re still scouting around, this might be a factor that helps you decide.

What B Corp Certification Can Do for Your Business

Some business leaders are completely indifferent about whether they’re making the world a better place. They only worry about the bottom line. But that’s not you.

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