Online Marketing
3 Reasons Your Email Marketing is Failing
Email marketing has been a popular practice for many years and continues to be one of the most effective marketing techniques around. However, despite its unparalleled potential, many marketers often complain that their email marketing messages go unnoticed or unread.
Do Google+ Social Annotations Improve My PPC Performance?
We all know that Google’s been pushing their social platform (if you can call it that), Google+, in recent years. Every marketing and branding agency will have their own opinion on the importance of having a presence on Google+, but I’m here to show you some stats on how it actually affects your AdWords performance.
5 Ways to Keep Your Content Marketing Strategy Healthy
When you stop and think about it, all great content marketing strategies are very similar to healthy lifestyles. A lot goes in to living healthy. You have to eat right, exercise often, get a lot of sleep, minimize stress, and make good life choices.
5 Tips for an Effective Email Campaign
Every company will tell you they know how to execute effective email marketing campaigns, it’s simple, right? Believe it or not, there are more efficient ways to execute email marketing campaigns.
Should You Align Your Content Marketing and SEO Efforts?
Organic search is the greatest driver of traffic, at 47 percent of all visits compared to just 6 percent of paid search, according to Conductor. The question, then, is how can you align your efforts to optimize and market content?
3 Social Media Marketing Tips That Don’t Involve Facebook
While Facebook is one of the largest social media sites on the internet, it is not the only site out there. Your social media strategy should really encompass as many networks as are relevant to your target audience.
Under-30 Digital Media Influencers
The world of digital media is evolving all the time. It has become a place where youth culture survives and thrives. The communication tools available in the digital age we live in allow those who traditionally would not have had a voice to express themselves and explore the world around them far more than previous generations.
Double Your Pinterest Followers in Just Five Minutes a Day
With more than 25 million users, Pinterest is one of the most popular social media networks. 47% of online shoppers in the U.S. have made purchases by on Pinterest recommendations, proving that Pinterest can be a great tool for your company. Use these tips to increase your following.
Is Your Website Sales Funnel-Shaped?
Remember that most buyers want to be pretty sure they’re going to buy before they speak to a salesperson or company representative. When they do reach out, they may have some final questions but they’re very close to making a buying decision.
Why is SoLoMo Beneficial for Business?
As a local business, you may have come across the term SoLoMo. The concept is a fusion of three separate, but equally important, elements of digital marketing: social, local, and mobile.
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