Online Marketing

Don’t Look Like an Amateur: Why a Professional Email Address Matters

First impressions count, now more so than ever. In the fast moving and increasingly competitive world of business, whatever your industry, judgments are made at the first point of contact. That might be online, in…

This is Why Facebook is Treating Us as Fools

Ever walked past a shop with people lining up? Wanted to choose a restaurant to grab a bite to eat? Empty is for losers and seeing evidence of popularity is vital in how we play the marketing…

3 Golden Rules for Going It Alone in Digital Marketing

There is no doubt that the digital revolution has changed the face of most aspects of business. But perhaps as a discipline, it is marketing that has really altered beyond recognition. Many of the traditional…

5 Steps to Develop Your SEO Strategy

Developing a strong keyword strategy for search engine optimization is vital to giving your website an edge over the competition. In today’s industries, how you go about setting up your breadcrumbs online is going to…

What is Google Posts & What Can It Do for You?

Google posts makes it quick and easy to display custom text, video, images and events next to your Google business listing. The feature is exclusive for businesses with a local listing on Google maps/places. Where…

Small Biz Digital Footprint: 4 Insights into Online Marketing Strategies

Success at online marketing requires implementing several key strategies. There is no one secret formula. The digital channels and methods that work with your marketing segment are rarely if ever limited to one platform. Creating…

The Real Benefits of Facebook Live and How to Best Take Advantage of the Platform

Since its inception, Facebook Live has allowed anyone and everyone to broadcast videos of what they are doing or seeing in real time—from Michael Phelps showcasing his experience in Rio, to Kobe Bryant playing in…

3 Best Social Media Platforms for Your Business

In the business world, there is a common perception that to increase your brand presence, you need to be active on every platform out there. This is extremely overwhelming for many businesses, particularly those without…

The Ultimate Facebook Live Streaming Guide for Entrepreneurs

Video marketing is an expensive investment. If you want a video to attract tons of views, shares, likes and comments, you’ll have to make it perfect. Thanks to social media, however, video marketing can bring…

4 Essential Email Workflows for Marketing Manufacturing Companies

Don’t be deceived. Setting manufacturing marketing workflows to send automated emails to your prospects is not just about the convenience factor for your end of the spectrum. Automated email workflows bridge the gap between your marketing…

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