Sales Activities

Leveraging Coupons & Coupon Code Data From Google Analytics

What are the Benefits of Offering Coupon Codes for Ecommerce Sites? In this economy, couponing could be more important than ever. Not only do they help people save money during the actual purchase, but they…

6 Essential Things to Know When Hiring a BigCommerce Agency

BigCommerce is becoming so popular and there’s no doubt it’s one of the finest and best eCommerce platforms available today. With the super-easy implementation, easy-to-use dashboard, and customer-centric themes, BigCommerce has seen tremendous growth in…

Have You Heard? Eyeballs Aren’t Everything.

Remember when…? Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and…

5 Basic Social Strategies for eCommerce Sites

If you are running an eCommerce business, by now you should be well aware of how social media has become increasingly important in the evolution of online shopping. As social media sites such as Facebook,…

How to Talk About Competitors? You Don’t

Not long ago, I read an exchange about how we should talk to our customers about out competitors. Some felt we should take a “leadership” position offering our views and insights to the customer. Frankly,…

The Real Future Of Selling, Not What You Think It Will Be

There seems to be wide agreement that the pandemic and related economic and social challenges we and our customers face, will change selling forever (and I think for the good.) The concept of “virtual selling,”…

Why It’s So Easy to Sell Your Products in Other Countries

Thinking about selling your products in other countries? Now is more the time than ever. Nowadays it’s relatively easy to sell products all over the world. Why? Because of the fast paced society we live…

Reinventing Selling!

The pandemic, social change, and economic crises impact all of us, personally, organizationally, and how we engage our customers. It has forced each of us to rethink, reset, and change. We all know that selling…

Are You Selling From a Position of Confidence?

Given everything we’re all carrying on our shoulders right now, how in the world do we muster up the confidence to sell? Marketing and sales are all about confidence. When you believe in what you’re…

You Should Be Selling The Way You Buy

I recently had a great text conversation with an outstanding sales manager. The time zones worked out–it was evening his time, so he had the time to be a little philosophical, it was morning my…

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