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Don’t Undervalue Customer Retention
Most of us know that keeping customers is important to the success of our businesses or nonprofits. Yet, there’s still an over-weighted emphasis on customer acquisition even though it costs more.
Identify Problems Before They Impact Your Customers
Every organization will have to deal with customer issues at one time or another since no one and nothing is perfect. These product or service problems can be caused by anything from computer malfunctions to failure by a supplier to deliver.
The Advice All Entrepreneurs Should Ignore
In 2011, my friend Kostas and I saw an opportunity. If we developed a hyper-accurate keyboard app—one that enabled users to type without looking at the screen—we could change the way people interacted with mobile technology.
Keep Your Small Business on Time
As a small business owner, you run through a host of things you have to do on a daily basis. At times it can seem like a real grind, yes?
6 Business Functions You Can Improve with Technology
Your business may be small in size and financial resources, but there are many cost-effective technology tools you can leverage to streamline operations and reduce financial and “process” waste. Here are six essential business functions that all small businesses can optimize with a little help from technology.
How to Win as an Underdog and Maintain Your Scrappiness as You Grow
Let’s say you’re fresh out of college, and you have two job offers: one with a global megacorporation and the other with a startup out of a San Jose garage. If stability and security were your goals, which would you choose?
4 Ways to Design Your Company for Maximum Creativity
Some companies just seem to have a magical ability to innovate. Over the past 25 years, Pixar Animation Studios has turned out hit after hit, with almost no duds (Cars 2 being the possible exception).
Should You Outsource?
It’s the old question that entrepreneurs always ask themselves, especially in the early stages of their small businesses. Should certain tasks or items be outsourced to professionals outside the company? Is it worth it to outsource?
Social Customer Service Equals Positive Experiences
I recently had the privilege of working with an amazing, customer-focused operation. Hy-Vee, a Midwest grocery store chain, impressed me, as I’m sure they impress their customers, with their amazing service delivered by dedicated employees.
3 Surprising Interview Questions You Should Ask Every Potential Employee
I became an entrepreneur because I wanted to have an impact in this world: to build something bigger than myself. But to do that, I need a great team to help me make better decisions and see through those blind spots.
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