Innovation
How 5 Big Moves Kept a Small Manufacturing Business Alive
Phil VanderKraats is an artist, first and foremost. His milieu is crafting intricate, custom signs for businesses. For many years after starting Signs by Van in Prunedale, CA, Phil experienced success and supported his family with his…
Can the Sharing Economy Boost Happiness?
The sharing economy makes it possible for you to live a great lifestyle without owning the things you have the desire to use. Although the status of the American economy is thriving, the cost of…
10 Innovation Myths for New Venture Founders to Avoid
Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process. Entrepreneurs looking to innovate need to understand the execution challenge if they expect their startup to…
5 Essential Steps to Create a Winning Mobile App
If you have a business that you want to develop and get more traffic then you’ll want to consider making an app for your business. Nowadays, just having a website is not enough, considering the…
5 Elements of Innovation That Are Not Product Related
Having a breakthrough idea or technology alone does not assure business success. “If we build it, they will come” may have worked as a movie theme for Kevin Costner, but as an investor, I tell…
Could Machine Learning Improve Work-Life Balance in the Future of Architecture?
For many architects, working nights and weekends is part of the job, especially when project deadlines loom. According to the 2018 Equity in Architecture report, 70% of architects surveyed don’t feel empowered to ask employers for work-life…
Should a Leader Support Constant Change?
The worrying that always precedes a change When a new CEO or manager is hired into a company, for a while lots of energy flows from the top and new ideas seem to be generated…
6 Ways to Prepare Your Company for the Future of Work
It’s time to take the drudgery and dread out of work at your business. You don’t like it, millennials won’t put up with it, and current productivity levels at work continue to decline. Only 32 percent of…
Surprise! How to Pick Up on a Trend
One of the truths about marketing is that our work often hints at or takes advantages of cultural trends that are on the rise. I love that we get to leverage emerging shifts and mine…
How to Beat the Odds and Build Big Data Projects That Work
By now, there’s little doubt that small businesses must adopt data-driven strategies to thrive in the modern economy. That imperative has driven many to rush headlong into big data projects, only to see them devour…
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