Customer Service

What is Customer Appreciation and Why Should You Do It?

Have you ever put a lot of effort into something, only for it to go unappreciated? It’s disappointing right? So much so that you probably don’t want to do it again. It just seems like…

Shhh, We’re Secret Shopping!

If there’s one marketing tactic that we execute for clients that always yields incredible results, it’s when we secret shop their operation. Without exception, a secret shopping program will: Provide insights that surprise you (good…

6 Tips for Being Fascinated, Not Frustrated in 2017

2017 is your year—not just for health and productivity, but also for happiness and growth! We’ve got a few resolution ideas to ensure you keep a positive perspective as challenges arise throughout the year. 1. Stay…

10 Easy Ways to Improve Your Customer Experience

Poor customer experience (CX) leads to damaged reputations, negative brand perception, killed conversions, disengagement, loss of revenue (83 billion dollars lost in the USA alone according to Genesys), high customer attrition rates, as well as…

Customer Experience Versus Customer Service

One of the latest phrases that is being used is the customer experience. There is certainly a customer experience anytime a customer or potential customer interacts with the company. The following paragraphs outline some of…

Who Cares About Customer Loyalty?

Repeat customers, raving fans, angry backlashers, commodity shoppers. Oh boy, what a range of loyalty these represent. And in your years, you may have experienced all of these. Here’s another way to look at the…

A Year-End Customer Service Inventory: 5 Questions to Ponder

As we approach the end of the year and look forward to the next year of serving our customers and building profits, the following self-inventory will build our success: Are we becoming more or less…

9 Surefire Ways to Make Your Customers Happy

There is an oft-told legend about how Amazon CEO Jeff Bezos likes to make sure there is an empty chair at every company meeting: the chair represents the customers, so the most important ‘person’ is…

Are You Delivering Your Desired Brand Experiences?

One of the key indicators of branding success is how customers experience your brand. If their brand experiences don’t match your brand promises, the disconnect can truly hurt the brand and the organization’s ability to reach its strategic…

Customer Service Training is for Managers Too

Good managers know that customer service is the lifeblood of any successful company. It’s costly to run a business that is dependent on “new” customers. It’s far more cost efficient to focus on converting customers…

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