3 Designs to Avoid for Your Startup Logo
Congratulations! You are starting your own business. But before you can do that, you need to create a startup logo that will define your brand to consumers and draw them in.
Read More “Of Course!” Customer Service in Two Words
When traveling, I always observe how hospitality and customer service makes me like or dislike a location or business. Let me tell you, customer service and memorable hospitality is alive and thriving in Greece!
Read More Why You Should Be Outsourcing, Not Hiring
Being overworked is an American trademark. (How many times have we heard we’re lacking work/life balance?) And whatever workaholic labels are placed on your average worker bee, they’ll be tripled for business leaders and entrepreneurs.
Read More How to Create Your Social Media Marketing Plan of Attack
Social media is a very powerful tool when it comes to building a successful business. You can really interact with your target market, grow relationships and encourage peer to peer referrals.
Read More Is Your Website a Security Time Bomb?
Wearing a helmet was optional in my state during my motorcycling years but I never had the guts to go helmet free. One mishap could have caused an ugly mess for me and for my dependents. So it is with your business and website security.
Read More How Cause Marketing Can Be Smart Marketing
In the last 20 years, the term “cause marketing” came onto the horizon. The whole idea was this: Many companies donate their time, their talent and their money to various charities, but it was done without anyone knowing about it or the company gaining any additional value from being a good citizen.
Read More Offline Conversations Rule for Millennial Word-of-Mouth Marketing
Millennials are tech-savvy. Millennials live in their social networks through mobile devices. But, guess what? They share most of their conversations offline in person!
Read More A Beginner’s Guide to Inbound Marketing
You’ve seen the challenge. You may have been challenged or challenged others; but, what remains is a lasting impression of how one campaign raised over 3,500 times what the entire organization raised in the same timeframe last year.
Read More Don’t Overlook the Importance of Text Marketing Privacy
With so many of your customers reaching for their smartphones to look up their favorite businesses and discover brands like yours, text marketing is a powerful tool for your small business, putting your brand name at their fingertips.
Read More 7 Reasons Being an Athlete Prepares You for Entrepreneurship
I have been playing sports my entire life. During that time I gained knowledge and habits that would benefit me for the rest of my life.
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