4 Reasons to Capitalize on Email Marketing
A survey by the Direct Marketing Association found that over half of marketers planned to increase spending on their email channel. The reason was the return on investment.
Read More Writing Off Your Startup Expenses
Business owners—especially those operating small businesses—may be helped by a tax law allowing them to deduct up to $5,000 of the startup expenses in the first year of the business’s operation.
Read More Inside the Top Startup Factories
Increasingly, instead of just starting a new company, talented entrepreneurs and company founders are launching a new style of business that some are calling “parallel entrepreneurship” or “startup factories.”
Read More Is There a Local Market for Your Franchise Idea?
Joanna was thinking about opening a business. She had enough severance pay from the job she had just left to cover the startup costs of a business.
Read More People Quit Their Managers, Not Their Jobs
Manager (noun): The person with the arcane power of either making a perceived “boring” job fun and fulfilling, or making a great job seem miserable and hollow.
Read More 5 Easy Payroll Steps for Your New Business
Regardless of the type of business you have, effectively and correctly administering payroll is essential to day-to-day operations.
Read More Building Emotional Capital: How to Maintain Enthusiastic, Engaged Employees
In our current economic climate, many companies are wondering how to maintain an enthusiastic, engaged employees. A recognition program that appreciates, thanks and rewards employees can lift staff out of the recessionary downer that many are falling into.
Read More Power is Sometimes Assumed When Not Granted
How many times have you heard someone say, “Let’s do it now and ask permission later?” It’s a common practice in companies where there is a barrier between levels in the chain of command, or lack of communication.
Read More Interview 6-8 Franchisees During the Due Diligence Process
Interviewing people who have purchased the system before you is really the mid-way point of the due diligence process when buying a franchise and, is one of the most important parts of the process.
Read More Is It Your Sales Process?
Most organizations I work with have a sales process. But when I look at it, it’s not THEIR sales process. Sure it’s a sales process, but it’s not theirs.
Read More