How to Invest Time in Creating Meaningful Relationships
Recently, I’ve been wrestling with some paradoxes. On the one hand, you can’t give others what you don’t have. So if you’re completely undisciplined with how you spend your time, it’s hard to invest deeply in meaningful relationships. On the other hand, if you’re too structured, you can shut yourself off from deep connections with…
Read MoreThe Importance of Pipelines
I am the world’s worst salesman, therefore, I must make it easy for people to buy. ~F. W. Woolworth An entrepreneur had developed a product, and he was doing incredibly well. He was able to afford a great house and employ his entire family, all at very healthy salaries. His business was doing so well…
Read MoreValuable Printing Concepts You’ll Want to Know for Marketing: Part 1
Whether your business or organization uses traditional or digital marketing channels, there’s always a need for printed marketing collateral such as brochures, business cards, posters, and the like. When you’re in charge of ordering printed materials, do you know the common concepts and terms used in the print industry? It helps to understand them so…
Read MoreFiguring Out the Best Corporate Year End Date
The year end date is important as it identifies the end of a corporation’s business year and can have an impact on tax planning. It has to be determined for a corporation’s first tax filing and is typically the last day of a month. So what year end date should you choose? Discussion There are…
Read MoreBusiness Centers Make a Perfect First Office
In a recent post entitled “The Home-Based Business: Basics to Consider” the author states that over 52% of all businesses in the USA are home-based. When I read that I wondered to myself: “How many of those are locked into low growth, lost customers and major time lost, because of changes to the address and…
Read MoreEffective Management Techniques for Any Business Owner
Within any business, having a great management team can mean the difference between success or failure. When workplace management is good, employees are satisfied and highly productive. However, when management is less than stellar, many aspects of the day-to-day activities on the job fall by the wayside. Whether it’s employees feeling as if they are…
Read MoreSales Funnel: You Like Me, You Really Like Me!
Over the past couple weeks, we’ve explored how your website should be thought of as a selling tool and with some planning and vision you can use it to move a prospect through the know • like • trust = sales funnel and earn their business. Last week we dug into the top of the sales funnel and…
Read MoreDrive More Sales with Customer Problem Knowledge
I read an article entitled, “Drive Sales With Product Knowledge.” It was a good article, actually covering a lot a great issues, but focused on the importance of having strong product/solution knowledge. We know sales people have to be knowledgeable about our products and solutions, so I don’t disagree with the author’s premise. It’s just…
Read MoreThe Mini-Guide to Effective Leadership in the Workplace
In the world of business, effective leaders are critical for harnessing the power of those around them. There are so many pitfalls that leaders need to avoid—trying to be an effective leader can be a daunting task. Critical employees can chip away at self-confidence, while margins for error can be nonexistent. Huge corporations require leadership…
Read MoreHow to Maximize Revenue with a Small Team
In a small business, it is easy to lose sight of the basics. Sometimes, team members may become focused on minor details that don’t really matter to your customers, or to the long-term health of your business. In this article, we will go through a number of ideas to help you to maximize your company’s…
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