Make a Phone Call! Expect Return Calls!

With the Smartphone and texting revolution, many distributors do not want to make an actual phone call. A real live talking phone call seems almost totally a thing of the past. Make A Phone Call! Reaching out to your client using every available resource including a phone call will ensure that your relationship continues and hopefully…

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Do You Recycle?

I admit it—I hate re-inventing the wheel. There’s nothing more debilitating to a To Do list than the belief that everything you do needs to be custom created. In this era of content creation, we all need to be brilliant recyclers. There are several advantages of re-using copy/visuals throughout your marketing efforts. We all know…

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How the Right Technology Facilitates Working from Home

Working from home might seem like a luxury, but in fact, it has serious benefits for both employees and employers. Plus, working from home is simple these days with cloud solutions that foster communication across cities, states, and the entire country. TTI’s cloud software mobile app gives you this kind of ease in communication. No longer do you have…

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Test Your Leadership with These Two Questions

Are you running a business, or an organization, or a team? For a quick rating of your own leadership, ask yourself these questions about bad news: How quickly do you get the bad news? A real leader is the first person to hear bad news. People don’t wait to tell you. They don’t tell each other…

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10 Leadership Communication Tips to Build Employee Engagement

According to a fairly recent study conducted by the Gallup Business Journal, only a mere 30% of employees in the US are actively engaged in their jobs. Now, with this in mind, it’s no wonder that retention as well as enhanced productivity strategies are currently becoming a quintessential consideration for different organizations in the US…

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3 Simple Steps to Help You Win the Customer Service Race

Excellent customer service is a hot commodity in today’s challenging economic environment. Your customer relations are truly your only sustainable competitive advantage for growth and profitability. The brutal fact, however, is that 75 percent of your customers would gladly do business with your competition! Regardless of how low your prices are or how much your service is…

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The “Leading” Issue with Starting a Business

A lot of people dream of owning their own business, and as a young man I was no different. However, the reality of a weekly rent payment meant my entrepreneurial spirit was put on temporary hold while I followed in the footsteps of my father, earning a trade and a wage to pay for life’s…

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The Marketing Dilemma: To Outsource or Not to Outsource?

If you’re a startup, rolling out a new service offering, or an organization wanting to build an inbound marketing funnel you may be struggling with the decision of whether or not to build an internal marketing team or outsource to a third party agency. Outsourcing marketing operations isn’t always the right solution for every organization.…

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Video Content: The Future of Social Media Marketing

In the digital marketing world, trends are constantly emerging. To stay competitive, brands need to stand out and adapt to evolving trends or else they risk falling behind and losing the interest of their target audiences. My recommendation? Expand your marketing beyond image ads by incorporating video content. The rise of paid video ads is one…

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5 Effective Ways to Protect Your Small Business from Frauds

Nearly half of all small businesses experience fraud at some point in their business lifecycle. According to the Association of Certified Fraud Examiners, the total loss as a result of business fraud exceeded $6.3 billion in 2016. Unfortunately, business frauds aren’t easily detected. When discovered, the damage is already done, and there’s nothing that they…

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