5 Small Business Pitfalls and How to Easily Avoid Them
If you are starting a business, you are likely to fail. While the exact percentage of businesses which fail within a few years can be disputed, there is no doubt that more businesses fail than succeed. Fledgling businesses face a thousand pitfalls, but some traps are much more dangerous than others. New business owners have…
Read MoreHow AI Will Impact Business in the Next 10 Years
The development of A.I. is doubtless the next milestone in humanity’s progress. Almost every aspect of our lives will be transformed. One of the areas where this change will be most profound is the way we conduct business. As A.I. is still in its infancy nobody can tell for sure of the entire scope of…
Read MoreScript Your Home Show Open for a Powerful Start
If you don’t script the show open you are missing an opportunity to connect with your audience from the get go! First impressions are important during your show, just like they are when you meet someone for the first time. Make a Plan & Script the Show Open When you think about it, at a…
Read MorePetty Cash Management: A Good Practice System
Petty cash is a float that gets replenished monthly and is a convenient way to reimburse staff for company purchases or to cover minor expenses. Petty cash is considered a current asset on the balance sheet. Having a system to manage petty cash is crucial so that it reconciles each month. Some systems to put…
Read More25 Facebook Marketing Tips to Increase Sales
Facebook marketing whether it is for a blogger, business, author or a musician must achieve the goals you have set out in your marketing strategy and plan. The marketing strategy that you have created will keep you focused and on track otherwise you can be heading off and engaged with all sorts of marketing tactics…
Read MoreThe Recent Google Updates Every Site Owner Should Know
Every year, several times within a year, and even on a daily basis, Google rolls out updates and changes to its search algorithm, sometimes as many as 600 or more changes. While most of these adjustments are minor and have very little influence on search engine results, others cause a big shake-up, subsequently affecting individual…
Read MoreHow Financing Can Benefit a Growing Business
Is your business humming along? You might think you don’t need to take on debt and just let the good times roll. However, times can change quickly and whether you are growth-oriented or maintaining a steady, consistent business, healthy working capital is vital to continued success. Even better times may be ahead if you secure…
Read MoreHow Are You Different?
I’m constantly amazed at the “sameness” of the majority of the prospecting I see. We inundate our prospects and customers with emails, social media outreaches, and phone calls that are virtually indistinguishable from those sent by everyone else. We blanket our prospects with one outreach after another. In most, we are pitching our products or…
Read More10 Strategies for Managing the Stress of a Startup
One of the most common complaints I hear from entrepreneurs is that they are overwhelmed by the workload and stress of starting their company. Then there are the additional challenges of balancing the demands of family and friends. Having too much on your plate can turn your dream into a nightmare. Some people will tell…
Read MoreVisual Marketing Your Audience Will Respond To
While some content marketing tactics require more resources than others to deliver a significant return, visual content marketing is one of those areas that can be a cost-effective option for startups looking to get attention in the market. Plus, it’s one of the most engaging ways to have your audience notice you and tune in.…
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