How to Find the Right Book to Inspire Your Leadership Style

What kind of leader do you want to be? As a small business owner or team leader, you’re keen to develop a leadership style to make your business successful, but knowing how to manage and motivate your team isn’t always easy. You know that leadership isn’t just a case of telling people what to do,…

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A Fintech Guide to Social Learning

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With the coronavirus pandemic, every single person across the globe is being asked to stay home — luckily, we live in a digital age where mentorship and learning can occur online. Not to be confused with Wikipedia’s definition of social learning, the social learning we’re referring to takes a digital approach to learn from your network using online social…

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5 of the Best Unconventional Marketing Ideas

Are you bored with standard marketing practices and looking for a new way to inform people about your business? Is your business simply a little too different to fit into the ‘normal’ marketing standards? Photo by Diana Parkhouse on Unsplash If your answer is yes to either one of these questions, you’re probably a bit…

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How to Build a Blog and Drive Traffic to Your Site

Almost every business with an online presence should have a blog. A blog is one of the best ways to drive organic traffic to your website for very little expenditure and initial outlay. Utilizing your blog to pass on information about your company, explain upcoming offers and events, or just to offer some handy information…

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Top 7 Jobs That Will Be In-Demand by 2025

Given changing consumer trends and technology allowing automation and the evolution of how humankind operates, certain jobs can increase in demand in a matter of years. Meanwhile, other jobs slowly become obsolete or oversaturated with skilled workers. For example, it’s expected that cashiers may one day become an obsolete job. With self-checkout, self-service kiosks, and…

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Local Business Guide to Boosted Instagram Posts

The Current State of Local Advertising A friend of mine flagged this to me: They were receiving ads on Instagram from local businesses from across the United States. We’re talking about someone who lives in North Carolina getting ads for a local news channel, who was actually promoting a small business, from Portland, Oregon. This is…

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4 Unique Marketing Ideas to Get Your Small Business Noticed

The world we live in is hyper saturated by the media—so how can your marketing stand out? Everywhere we go, in any direction we turn, we’re confronted by images begging for our attention. From social media feeds to television screens, billboards to bus stops, magazines, newspapers, flyers, banners… the list goes on and on. Marketers…

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The 3 Biggest Small Business Adaptations After Covid

These days, going digital isn’t a choice, even for brick and mortar businesses. You may have known this was going to happen, even before the coronavirus. But most small business owners didn’t think the day would come so abruptly. The Need for Change Many businesses were forced to make drastic changes to keep functioning. Whether…

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10 Small Business Ideas that Require Zero Capital

Thanks to the digital revolution, it’s now easier for anyone to start a business. There’s nothing more fulfilling than becoming your own boss and changing the world through entrepreneurship. Since no one is born an entrepreneur, you, too, can become one. According to Microsoft Inc, many studies have shown that for a small business the…

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