How COVID-19 Bolstered the Gig Economy

In 2020, the gig economy grew 33%.  Considering how most economic sectors suffered during the pandemic, this incredible growth warrants further examination.  In the worst months of COVID-19, the formal unemployment rate among Americans was 14%.  Unable to survive on savings and government benefits alone, 2 million Americans tried gig work for the first time…

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How Small Businesses Can Use Video Marketing to Their Advantage

a-5-step-beginners-guide-to-video-marketing

Royalty-free image Looking to boost your marketing efforts with video content? Find out why that’s a great idea and how to do it below… Video marketing is a great idea for any business looking to grab the attention of their customers, leaving a strong impression and encouraging engagement, loyalty and sales. Small businesses in particular…

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How to Start a Loyalty Program Without Losing Money

One way to potentially increase your customer base — especially when encouraging repeat business — is to implement a loyalty program. In fact, more than half of U.S. consumers are interested in using loyalty programs from local businesses, according to a June 2021 report released by payments industry analyst PYMNTS.com. While a good loyalty program…

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How to Help Your Team Overcome Burnout

Burnout is becoming a very serious epidemic in the professional workforce. And as a business owner or team manager, it’s up to you to identify the early warning signs and help your team through related challenges so they don’t become serious problems. What is Burnout?  Job burnout has been described as “a reaction to prolonged…

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Six Free Tools To Find People In The U.S.

The best free USA people finder can assist you in obtaining information or keep you informed in re-establishing contact with someone; it all depends on your needs. While there are a plethora of people finders available on the internet today, not all of them are created equal. Take a look at some of the most…

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How Industry 4.0 Reshaped Manufacturing

Industry 4.0 involves enhancing company processes with numerous smart technologies — ranging from robots to connected sensors. Here are specific ways that such technologies have helped the manufacturing industry progress. Minimized Operational Downtime Unplanned outages at manufacturing plants can result in tens of thousands of dollars or more of extra costs and lost profits. For…

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Top 10 Reasons to Sell Your Business

Pexels If you’re considering selling your business, this could mean a number of things, positive or negative. Business may have reached a high point and you would rather take advantage of this. Perhaps you’re ready to move on or are in need of capital to launch your next venture. There are also more negative factors…

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Why Does the Quality of My YouTube Video Look Bad?

Sometimes, we upload a video to YouTube and are disappointed with the quality. The video just doesn’t look like it did when we first filmed it. We’re not sure what happened in between filming and uploading, but you can always do something about it. YouTube is a free service that allows you to upload your…

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