Color ROI: Color Harmonies and Marketing Basics
The people at BestPsychologyDegrees.com have put together a great infographic about color and marketing, looking at all different aspects of how to use color in marketing.
Read More Do You Have the Power to Protect Your Small Business?
It’s not just big businesses that attract hackers and cyber-crime—security breaches are a worrying trend for small businesses. So what can you do to protect your small business against this growing concern and minimize the risk of a data breach?
Read More 6 Ways to Make Networking Worth Your While
Networking is not about collecting as many business cards as possible. It’s about making good, sustainable connections. Getting your name out there is all well and good, but making sure it’s remembered is the true key to networking success.
Read More Self-Discipline is the Key to Success
Over the years, I have had the opportunity to work with more than 3,000 leaders, and I have observed they just about all share one common key to success. It is not intelligence, education or training but self-discipline that has enabled them to excel in their respective fields.
Read More Get Your Presentation on with These Hot Tips
These steps can help fine tune your presentations if you haven’t already incorporated them into your style. They’re not major innovations but a reminder of the basics you can add or revisit in your next set of presentations.
Read More Collaborative Decision-Making on Startup Teams
Decision-making on startup teams presents no shortage of potential pitfalls. Decisions may take forever to make. Or team members grow frustrated when they are left out of the process of making a decision. Or decisions are made but not executed and then get revisited. Sound familiar?
Read More 3 Steps for a Successful SEO Strategy in Your First Year
It’s easy to understand why search engine optimization might be considered a low priority for a new business. Entrepreneurs are busy, and if they aren’t technically inclined, they’re more likely to focus on something they do know to get their business off the ground. However, ignoring SEO at the start of a new venture can…
Read MoreThe Enemy of Knowledge
If we already believe we know a “thing” and are not interested in exploring an alternative view, then we might be right—or we might not be.
Read More 3 Myths About Successful Startup Cultures
We’ve all read the stories about the hot new startups making waves in their industry—and how they’re doing it from colorful beanbag chairs in a once-destitute warehouse on the south side of town.
Read More The 10 Big Social Media Marketing Trends in 2014
No longer is it enough to say that you do social media marketing because you have a Facebook and Twitter page. The increasing complexity means you need a strategic social media marketing plan.
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