Media Coverage Is Not a Given

I have the opportunity to review many business plans and one thing that always causes me some concern is that every business owner believes that they can generate a significant amount of marketing exposure by getting media coverage.
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6 Ways to Boost the Credibility of Your Solo Biz

You may not have a big office or employees, but you’re at the top of your game. You go above and beyond to impress your customers, and you’ve never let a single one down. So how come you feel pressured to convince customers that your solo business is just as reliable as larger competitors?
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Key Google Tools for Your SEO Campaigns

To ensure your website is ranking well (and continues to do so), it is important to stay on top of the ever-changing rules and regulations of SEO. Google has two of the most effective tools used in the industry, which are vital to ensure your site is performing at its best.
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Lessons from Bob Pittman

For entrepreneurs, there are a lot of different “styles” of ways to lead people and run businesses. Finding the right one for your personality and your business is an important step to success. Bob Pittman, the Chairman of Clear Channel, provides a great example.
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