YEC

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. Follow the YEC on Twitter @YEC.

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8 Tips to Franchise Your Small Business

If you have a small business that can be easily replicated, then franchising may be one of the best ways to expand it at a fast pace. And if you tackle it the right way, you can certainly pump up your profitability.

3 Key Questions to Ask Before Hiring for Your Startup

One of the hardest but most exciting things about being a young entrepreneur, first-time business owner, or even a startup manager is the hiring process. But there are a few things you have to think about before green-lighting a new startup employee, especially in the earliest stages of starting up.

3 Key Startup Jobs to Outsource

If you’re running an early-stage startup, chances are there are some knowledge gaps in your core team. You may be strong on the technical side or a product whiz, but what about financial strategy, administration, HR? Are you prepared to manage the day-to-day of your startup, from recruiting new talent to bookkeeping to financial planning?

A 5-Step Beginner’s Guide to Video Marketing

Video marketing: You’ve heard the experts talk about it, the gurus blog about it, and your business peers rave about it, but how do you get started?  What is the first step to creating your own engaging video content, and how can you share your videos with the world?

16 Tips for Networking Smarter

If networking intimidates you—or you think you’re all set and don’t need to do it to begin with!—think again. Refer back to these tips the next time you’re looking for a reference for a personal or business service, a job lead, a new hire, or any number of other things a strong network can provide.

Is Your Public Relations Strategy Outdated?

In the past, public relations required a client to pay a large retainer in order to be mentioned in a sidebar or get quick features published, promoting a service or product. Today, the future of PR is online, and it includes a combination of content marketing, SEO and thought leadership. Times are changing, and there are some things you should take into consideration when you’re making decisions about your startup’s PR.

10 Laws for Creating an Effective Personal Brand

For many small business owners, they are the brand of their business. It’s about you, as an individual. So what steps should you take to create an effective personal brand? Here are 10 tips.

Building an App? 5 Questions to Ask Your Mobile Developer

Many companies are jumping into the world of mobile digital applications in an effort to attract more customers, and to build better relationships with the ones they already have. In most cases, that means hiring a mobile development company to design and build the app.

5 Tips for Young Entrepreneurs Who Want to be Taken Seriously

I was a 21 year-old entrepreneur when the dot-com bubble burst in 2001. Given the unprecedented volume of dying startups, investors and other business partners became less and less inclined to partner with new companies—especially those led by young founders.