YEC
The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. Follow the YEC on Twitter @YEC.
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5 Best Ways to Get Your Brand Noticed in 2015
It is important to properly allocate resources for a cross-channel strategy that aligns with your overall business objectives. Every solid PR plan starts with a cohesive strategy. To ring in the new year, here are the top five key ideas to consider when creating a proactive digital communications strategy in 2015.
5 Common Financial Mistakes to Avoid
Unless you’re a financial whiz, it’s not always easy to also work out your financial plan and pin down precise numbers; sometimes important financial details can fall by the wayside.
Why Your Refund Policy Matters
“It was OK, except for the ending.” Have you ever heard that said about a movie? It’s a common review of movies that have great special effects, an outstanding cast and good action scenes, but mediocre endings. The last five percent of a movie can completely change a viewer’s entire experience.
Why You Should Consider Giving Your Product Away for Free
In June, my company Testive announced that we were dropping the pay wall on our online SAT and ACT prep products. No limits. No locked content. No ads. Don’t be confused—we did this to grow our business, not shrink it. So far it’s working—we’ve had record sales every month since then. Here’s what we learned.
The Importance of Hiring the Right Teammates: Our 3-Step Process
Your team is critical. Not only do you spend more time with them at your fast-growing company than you do with your own family, but a very large part of your success will depend on the quality and mindset of these individuals.
Why Increasing Your Likability Will Improve Your Bottom Line
“It’s not what you know, it’s who you know,” right? Wrong. This idea is flawed and incomplete. It’s not about what you know or even about who you know. What matters most is who knows you and who likes you.
Perfecting the Sales Call
Sales calls can be one of the scariest things to learn as a new employee or business owner. But while a sales call is not always necessary and should only be used in the right context, getting it right is critical.
10 Fundraising Lessons I’ve Learned as an Angel Investor
I’m still just a baby angel, with a lot left to learn. But what’s surprised me most about my foray into angel investing is how much it has taught me about being a better fundraiser. Here are 10 things I’ve learned about fundraising after becoming an angel investor myself:
6 Important Questions for Your Potential Investors
There are no “right” answers for any of these questions. It’s important that you know what type of relationship you’re entering. Your investors are going to be your partners for the long-run.
7 Tips for Handling Your First Lawsuit
It was January 26, 2012 and I was having a great morning—until I was abruptly confronted by a joint lawsuit filed by Facebook and the Washington Attorney General for several serious claims against our company.