Jeff Bullas
Jeff Bullas is a consultant, blogger, strategist, and speaker. He works with companies and executives to optimize their online personal and corporate brands through the use of social media channels. Author of the Amazon best-selling book Blogging the Smart Way—How to Create and Market a Killer Blog with Social Media (Jeff Bullas, 2012), Jeff's own blog is included in AdAge.com's Power 150 ranking as a top 50 marketing blog.
Latest
7 Boring SEO Tasks You Can Automate to Save One Day Per Week
An SEO expert’s day is filled with a plentitude of activities to rank well on Google, starting with taking care of basic content quality to backlinks, site structure, mobile user experience, and other technical features….
Why Your Marketing Department Needs a 360 Customer View
If you’re in the marketing world, chances are you’ve seen or heard of the term, ‘360 customer view,’ making a buzz. Suddenly, enterprise-level organizations are talking of customer personalization, aggregating data to build 360-degree views, and omnichannel interactions….
Increase Customer Retention & Revenue in Challenging Times
If the Coronavirus pandemic has taught us anything, it’s that you should always be ready for the unexpected. Not only have we seen how a pandemic like Covid-19 could shut down the world, but also millions of…
Human vs Machine: The Entrepreneur’s Challenge
I experience robots and machines every day. And sometimes I feel there is a war going on that I didn’t sign up for. My computer doesn’t behave itself and I need to reboot it. Annoying…
Why Your Personal Brand Needs a Memorable Domain Name (Plus 5 More Tips)
The concept of personal branding has evolved at a rapid pace in recent years. It’s not just consultants, coaches, and bloggers looking to build credibility anymore. Influencers, executives, and even new high-school leavers looking for…
How to Find the Best Freelancers to Grow Your Business
For small businesses and solopreneurs, scaling up can be extremely challenging. You’re strapped for cash and only have a small number of hands on deck to help you. As you know, managing full-time employees is…
4 Ways to Buy YouTube Subscribers (But Should You?)
There are over 2 billion logged-in monthly users… That’s YouTube’s enormous reach. In fact, over half the US population in EVERY age bracket watch videos on YouTube. But this audience, as I’m sure you know, is…
5 Vital Questions Your Web Copy Must Answer to Increase Conversions
Once your site is live and your first stream of traffic trickles in (whether it’s from paid ads or organic traffic), several factors start running in the background to determine how successful your site will…
How to Make Money on Instagram From Home
The unprecedented effects of the global COVID-19 pandemic can’t be understated. In the United States alone, the economy shrank by about 32% between the months of April and June as governments imposed lockdowns and multiple business…
How Different Domain Names Can Make 10X More Marketing Impact
By 2023 eCommerce sales in the United States are predicted to surpass $740 billion… That is almost DOUBLE the sales volume of as little as five years ago. This poses a range of both opportunities…