Posts Tagged ‘ECommerce’
Cyber Shoplifting is Affecting Both Retailers and Consumers
There is a phenomenon sweeping through the ecommerce environment, and it’s negatively impacting everyone involved. Friendly fraud and illegitimate chargebacks have negative ramifications for consumers, merchants, financial institutions and card networks. The Good and the Bad First, the good news. Between 2012 and 2014, the number of ecommerce sales increased by 40 million. By 2018,…
Read MoreImprove Your Online Store Conversion Rate
Getting relevant traffic is the first and foremost step while building an eCommerce store. At the same time, working to get more conversions on the website is crucial for revenue growth. If people visit your store and leave without placing an order, then the whole effort of building a website and making it search engine…
Read MoreHow to Earn Your First Dollar Online
Do you have a job but would like to start something online though don’t know where to start? I run a site dedicated to helping others build businesses anywhere in the world and build lives worth writing about (which is what I did starting in 2009), and after doing a recent survey of my audience and…
Read More5 Ways Alternative Finance Can Help Your Online Business
Running an online business without a physical shop can be challenging. Whether it’s keeping up to date with changing terms and conditions or dealing with that difficult customer, there’s always something to keep you occupied. So worrying about business finance is the last thing you need. Sadly, banks are often part of the problem rather…
Read MoreHow Online Retailers Can Reduce Shopping Cart Abandonment
Many people reading this will have been there. You fill up your online shopping cart, proceed to the checkout, but decide not to make the purchase at the last minute. This issue will result in approximately 4 trillion worth of merchandise being abandoned in online shopping carts this year. So what are online retailers doing…
Read MoreHow the Mobile Age is Changing the Way People Shop
The age of mobile is significantly affecting modern consumer behavior. In this day and age, mobile devices are reigning supreme. Everywhere you go, you see people are glued to their mobile phones or tablets. According to The Statistics Portal, there are 4.88 billion mobile phone users in 2015 and it is projected to reach more…
Read MoreNot Getting Results Online? Try a Landing Page
If your online marketing is not working the way you expect, a landing page could the quick fix you need. Landing pages are highly targeted, individual pages that focus on one particular product or service. They are stripped back, with only the most essential information needed to convert visitors into highly targeted leads. For best…
Read More5 Reasons Your eCommerce Startup Might be Struggling
When the chips are down and your business isn’t moving inventory, it can be incredibly frustrating and confusing. It’s tempting to look at flashy marketing efforts, gimmicks, “growth hacks” or other quick fixes and feel like your business isn’t harnessing the newest marketing tools available. Being the founder of a digital marketing agency with more 100 clients…
Read MoreDoes Your Small Business Have a Website? More Than 50% Don’t!
Today, we’re going to take a look at how (and why) your small business needs to get a website up ASAP. ASAP, in this context, actually means, “Way back in 2007,” but since we haven’t invented time travel, tomorrow will have to do. The good news is, you can easily get a basic site up…
Read More5 Essential Twitter Tools Perfect for Your eCommerce Business
The Twitter world is a vast and mysterious one. Engaging with just the right people at just the right time can spell the difference between a marketing campaign that flies and a dead account that only wastes time. To help you find that sweet spot, we’ve picked five management tools for tracking and managing those…
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