Keeping Your Bricks and Mortar Store Relevant in the Digital Age

In order to succeed in the digital age, the traditional bricks and mortar store needs to make changes that enable them to move with the times. By embracing the multi-channel retail solutions available, you can keep your bricks and mortar store relevant in the digital age.

Top 5 Tips for a High Converting Landing Page

As a marketer, a good landing page can mean the difference between success and failure. It's your first (and potentially last) chance to make a positive impression on potential customers and convince them to purchase your product or service.

Increase Your Site’s Conversion Rate with UX and UI Optimization

Managing or increasing conversion rates is certainly a tricky game. Very often, designers and developers leave this task to the marketers who invest tons...

How to Avoid an Inventory Meltdown

The most common cause of inventory management breakdown is a failure to be consistent, timely, and accurate—simpler put, a failure to "keep up with it." Whether you manage your inventory manually or you utilize an automated system, you won't enjoy the desired results of inventory management unless you keep up with the procedure.

Thinking “Mobile First” for Your Website Redesign

If you've been thinking about a website redesign, chances are good that you've been reading about various techniques to optimize your site for mobile devices. In order for your site to be successful, it's extremely important to consider how your website will look and how your message will be conveyed on the smallest of screens.

The #1 Website Killer: Slow Loading Times

A small and growing business needs leads. Generating them can be done with a number of different strategies, but if someone reaches your website...

Use SEO to Grow Your Business, Not for Rankings

82 percent of marketers stated that generating brand awareness was their top goal in 2015 (Content Marketing Institute & MarketingProfs). However, when it comes to...

Is Your Website Funnel-Shaped?

For the next couple weeks, we’re going to focus our attention on your website. There’s always a lot of buzz about SEO (search engine optimization),...

4 Mistakes You Must Avoid on Your Small Business Website

As a small business owner, you need a website. Whether your business is a hyperlocal enterprise selling to people that live on the same...

How Inventory Management Software Can Ensure You Don’t Overstock for Ecommerce

When clients demand services through multiple channels, order promising, monitoring and fulfillment can be complex and intensive. Multiple channels can often mean clients ordering over the web, phone, fax or email and in some cases differing people deal with these calls within an organization.

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