What Rebranding an Organization Really Means

Rebranding has to be more than business as usual with different letterhead. Culture and brand have to align, and they have to start at the top. Rebranding is an opportunity to reinvent your company from the inside out.

How to Recognize You’ve Outgrown an Industry (And What to Do Next)

If your industry has been shifting or you're uncertain how your company can grow, don't assume you've failed. You may have simply outgrown that industry and need to pursue another, or you may need to change your business model.

We Misunderstand Lean—But It Is So Important!

Lean has huge traction in about every part of organizations except for sales and marketing. But if you really understand Lean, it becomes compelling for sales and marketing, purely because of the clarity, focus, and simplicity it drives.

Think Like a General! Create Strategies and Tactics Now

If you have been following the last several weeks of these postings, then now we’re getting organized. There are many ways to express the...

Forget About Setting Goals. Focus on This Instead.

We all have things that we want to achieve in our lives—getting into the better shape, building a successful business, raising a wonderful family, writing a best-selling book, winning a championship, and so on.

Akrasia May Be Holding You Back!

First, have a definite, clear practical ideal; a goal, an objective. Second, have the necessary means to achieve your ends; wisdom, money, materials, and...

5 Things That Kill Small Businesses

A small business is like a baby; it must be nurtured with utmost care and precision to grow. One wrong decision can adversely affect...

Organized Options: How to Become a More Effective Employee

Back in 2008, America’s financial crisis left hundreds of thousands of people scrambling for work. It also forced many workers to reevaluate their worth...

How Can You Organize Your Business with a Time Horizon?

In the world of business, so many industry terms get thrown around that it can be hard to keep up. "Time horizon" is a term with which many accountants and business owners are or should be familiar. It refers to any goal with a specific expected ending time.

You Need a Contingency Plan for Every Part of Your Business

When you're dying of thirst it's too late to think about digging a well. ~Japanese Proverb I was dealing with a business that relied on a...

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