How to Craft the Best Mission Statement for Your Small Business

Putting together an effective and appropriate plan for a new small business is critical to achieving long-term success in any industry. Typically, some type...

4 Steps to Reevaluate Your Business Strategy

It's never the wrong time to de-clutter and simplify. Just as you should bring fresh air into a stuffy house, you can also breathe life into a company to achieve an improved state of success.

Setting Goals for Your Employees

As a manager, the important thing is not what happens when you are there, but what happens when you are not there. ~Ken Blanchard I am...

Sideways Thinking: How to Change the Direction of Your Business

There is one quality that no business owner or entrepreneur could survive without, and that’s the ability to adapt. From Darwin to Einstein, the greatest...

Effective Market Segmentation

A business can only be built on the strength of its customers. You can maximize the support you get from customers through effective market segmentation. Two of the segmentation strategies you can use are attitudinal segmentation and demographic segmentation.

Get Rid of Excess Baggage

The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective. ~Warren Buffett Another lesson from my recent 450-mile trek...

Will You Be Happy at Your Finish Line?

Have you figured out what you want to have, or to be, when you reach the end of your personal run in this business...

How Can You Organize Your Business with a Time Horizon?

In the world of business, so many industry terms get thrown around that it can be hard to keep up. "Time horizon" is a term with which many accountants and business owners are or should be familiar. It refers to any goal with a specific expected ending time.

7 Ways to Keep Your Team Productive During Holiday Season

In most workplaces, the move toward the busiest holiday season of the year is marked less by the change in décor and more by the change in productivity. Read on for seven tips to keep your employees happily on task through the holidays without seeming like a killjoy.

How Small Businesses Should Be Using Big Data

Think big data is only for big business? Think again. No matter how small your operation might be, collecting and analyzing data about current...

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