Who doesn’t like FREE stuff? I’m always on the lookout for free marketing tools to share with small business and nonprofit readers and clients. These ten below encompass content marketing, SEO (search engine optimization), music, writing, marketing research, direct mail marketing, animation, videos, and CRM (customer relationship management)! 1. Portent’s Content Idea Generator When you need […]
Software Tools
11 of the Best Social Media Management and Reporting Tools to Consider
It’s quite common for me to be asked which social media management and reporting tools I recommend outside the two or three everyone knows, but it’s not always easy to remember ten or more tools off the top of your head. As a result, I’ve put this list together of vendors I’ve come in contact […]
5 Marketing Automation Tools That Make Your Job Easier
Digital marketing can be a stressful job and quite the headache. There are just so many digital channels to keep up with, user metrics to analyze and hundreds of emails to send out. This is why many marketers look to marketing automation tools to simplify their daily tasks and maximize their marketing efforts. But how […]
4 Small Expenses That Remove Stress and Help Your Business Grow
One of my biggest challenges when opening my business was deciding how and when to spend money. At first, we tried to go for the home run. A $5,000 radio ad buy? Yeah, we did that. We sold practically nothing. A $2,500 contract with a no-name marketing company? Yup, tried that too. These days? I do a lot more myself […]
8 Best Email Trackers Worth Using
Have you ever wanted to know if someone read your email? As creepy as it sounds, these email tracking tools actually exist. Whether you are emailing for business or your job, email tracking is an excellent tool that can give you great insight into an important part of your business. Some of the best email […]
How to Make Small Business Bookkeeping Easier
For many small business owners, bookkeeping is considered a necessary evil that is often ignored until the end of the fiscal year. Luckily, there are a few simple steps you can take to simplify your day-to-day bookkeeping processes — giving you more time to focus on growing your business. 1. Open Dedicated Bank and Credit […]
How to Receive Website Form Submissions by Text
Get website form inquiries to you through text. Most, if not all business websites have a contact form so would-be customers can get in touch. Most business owners are happy to receive and respond to correspondence by email, if not by phone. Not every business has someone seated in an office ready to respond to emails […]
5 Awesome Tools for Running a Small Business
Regardless of size, running a business is no piece of cake. From acquiring new customers to retaining existing ones; from successfully managing projects to maintaining happy employees; and from growth planning to profit evaluation; there are many considerations for businesses to address. Considering the importance of technology and the power of apps, entrepreneurs should leverage […]
5 Key Ways to Stay Close to Your Team from Afar
Remote work has exploded as a form of steady employment across the globe. Approximately 43 percent of American employees report spending at least some of their time working remotely, whether they finish tasks at home or take them on a business trip. Small business owners, in particular, have thrived on remote work. It allows them […]
Discover This New Free Tool to Maximize Your Cash
Cash is king. That’s one of the important lessons Jeff Bezos the wizard of cash flow, has taught the business world over the last decade or so. But to maximize cash flow and other key performance indicators, you need to understand how all the moving parts of your company’s financial ecosystem are working together. When you […]
