Is it really possible to utilize social media as way to build know, like, and trust relationships? Absolutely. And, as you’ll see in Endless Referrals Action Tip #11 the principles of doing so are actually very much the same online as they are off. However, it is still a different medium of communication and in […]
Referrals
Send Value-Based Information
It’s another of those “old ideas” we’ve always heard about when it comes to relationship-building, but when you see what it is I bet you’ll agree that very, very few people do this and utilize its power to its full potential. In Endless Referrals Action Tip #10 we continue the follow-up and follow-through process with […]
More on Notecards
In the last video I shared about the powerful personalized hand-written thank you note. In Endless Referrals Action Tip #9 let’s continue that conversation and look at the results you can expect to see. Please note: if you’re concerned that this handwritten notecard is supposed to replace the other media you are now used to utilizing, please […]
Begin the Follow-Up and Follow-Through Process
So you’ve met this new person and established a terrific rapport with them, perhaps the beginning of fantastic, mutually-beneficial relationship. You still don’t know at this point, and that’s okay. But in Endless Referrals Action Tip #8 you’ll begin the follow-up and — just as importantly — follow-through process intended to niche you in that person’s […]
The One Key Question That Will Set You Apart
Over the past several brief videos we’ve been discussing how focusing on the *other* person (whom you just met) through what I call “Feel-Good Questions” helps you to quickly establish yourself as a “person of value” in their eyes; a person worthy of getting to know better and having as part of their network. Now let’s amp […]
Feel-Good Questions to Build Immediate Rapport
In Referrals Action Tip #4 we look at the first of what I call my Feel-Good Questions; questions that in no way come across as salesy, prospects, intrusive, or invasive (because…well, they’re not) but instead quickly develop a powerful rapport with the person you’ve just met. What you’ll notice about this first one is that […]
4 Powerful Benefits of Working with Referral-Based Customers
In this video, Endless Referrals Action Tip #2, we explore four powerful benefits of working with referral-based customers. There are certainly more benefits than just these four…but I believe you’ll find these four—in and of themselves—to be well worth making the effort to turn your business into one that is primarily referral-based. The brief exercise […]
Don’t Overlook These 3 Things to Successfully Launch a Small Business Referral and Affiliate Program
If your small business is looking for ways to grow organically, starting a referral program is a great way to accelerate the momentum you already have with your best customers. It’s a win-win for you and your customers. You get a new source of quality leads; your customers get a financial reward. Nexa recently launched […]
Imagine What Endless Referrals Could Mean for Your Business!
Actually, you can do more than imagine. This is the first in a series of brief videos titled, “Endless Referrals Action Tips.” In Tip #1 we look at the biggest challenge for practically anyone and everyone in sales. What’s the answer to this challenge? I’ll bet you can guess. Enjoy the video and stay tuned […]
Low Tech But Effective
Looking for new customers? In today’s 24/7 plugged-in world, we tend to focus on the digital marketing tactics that are all the rage. Social media, SEO, and content marketing seem to get top billing of late but don’t let all the hype distract you from some of the simpler, low tech tactics that have worked […]
