Posts Tagged ‘Marketing’
3 Tips for Creating and Sharing Video Content
With the rise of content marketing, video content has become one of the most effective marketing mediums around. YouTube continues to grow day by day, Facebook has enabled instantaneous video playback in their news feed, and Google has even started to share videos in their search results.
Read More 4 Things PR Can Do for Your Inbound Marketing Strategy
The inbound marketing revolution has changed the game of public relations. Gone are the days when publicists were condemned to make that unwanted cold call or write that not-so-newsworthy press release. Thanks to inbound marketing, PR is now more sophisticated and powerful.
Read More Marketing Automation: Evil or Misunderstood?
When the subject of marketing automation comes up, many purists shake their head and talk about how robotic and impersonal it is. Well—if you do it badly, that’s very true.
Read More Small Businesses That Operate Only on Social Media
You may be wondering, what kind of business can stay alive using only social media to advertise, market, and sell? The answer is, all different kinds. This business model is becoming more and more popular.
Read More The Marketing Strategy for Bloggers with No Money
When I started as a blogger I had no spare cash to buy advertising or even for investing in a professional web design for my blog. In fact the credit card company had my number on speed dial!
Read More Follow These Recommendations to be a High-Performing Organization
A recent Harvard Business Review article by Marc de Swaan Arons, Frank van den Driest, and Keith Weed, uncovers what it takes to be a high-performing company. The Marketing2020 study has some excellent observations from which any sized business or nonprofit organization can benefit.
Read More Do Consumers Even Want Content Marketing from Brands?
Two contrasting content marketing studies have been published in the last few months: one by WP Engine/Taylor Nelson Sofres and the other by inPowered/Nielsen.
Read More The Money’s in the Magazine: Why SMBs Need Print Marketing
While it may seem that this digital age has all but eradicated the necessity for in-hand marketing, print is not dead! There are several reasons why the smart business owner still invests in tangible print media. We’d like to share those reasons with you.
Read More 3 Reasons Your Email Marketing is Failing
Email marketing has been a popular practice for many years and continues to be one of the most effective marketing techniques around. However, despite its unparalleled potential, many marketers often complain that their email marketing messages go unnoticed or unread.
Read More Make It Your Business to Floor Your Customers
The décor of your store or office can have a significant impact on the success of your small business. As such, you should try to decorate your business facility in such a way that it can provide a pleasant experience for your visitors and make your brand more visible and memorable.
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