Posts Tagged ‘Market Research’
Offline Conversations Rule for Millennial Word-of-Mouth Marketing
Millennials are tech-savvy. Millennials live in their social networks through mobile devices. But, guess what? They share most of their conversations offline in person!
Read More How to Start a Photography Business
Here are four tips to position your business to make real money (and avoid sleepless nights). You’ll have a business and not just an expensive hobby.
Read More If You Want to Disrupt Your Market, Look to the People on the Sidelines
A huge opportunity for entrepreneurs lies in taking advantage of that very slice of the market: The people who are sitting on the sideline, waiting for you to show them why they should even buy a particular type of product or service at all. This is disruptive innovation at its best, and it’s an increasingly viable way to achieve business success.
Read More 3 Tasks Every Small Business Should Outsource to Save Money
Many small business owners hold themselves back from outsourcing because they have doubts. Can I trust people outside my company? Will they accomplish what I want the way I want to do it? Why pay someone else to do it if I can do it myself?
Read More 3 Things You Need to Have When Raising Money
Each of us has a list of things we look for early on when identifying whether we want to go to the next step in analyzing a plan. Come to think of it, these are good for challenging any business plan.
Read More Does Your Business Have a Customer Culture?
The bottom line is that the customer experience continues to be validated as a significant indicator of a company’s success or failure. These seven factors are key components for describing how well the company’s culture is tuned to their customers.
Read More How to Balance Business Risk Versus Opportunity
There is no real business opportunity without risk. Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive dream of a get-rich-quick scheme with no risk.
Read More Accurate Assumptions Lead to Defendable Plans
The biggest error in planning may not be spreadsheet calculation error. Or cost estimation. It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan.
Read More Should Celebrities Sway You When You Choose a Franchise?
Having a dynamic celebrity like Emmitt Smith to build a franchise’s brand awareness can do wonders for a company. People who respect celebrities like Smith easily see the value of a celebrity brand ambassador for a franchise like Good Feet.
Read More How to Outline Your Business Plan
A business plan outline is designed to take the stress out of writing your plan. Yes, every small business should have a plan. If you don’t, it’s like trying to drive to an unknown destination without a road map. It’s highly unlikely you’ll get there in one piece.
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