Have you lost your customers due to COVID-19? Are you aware of social media techniques to target more audiences and convert them into customers? In this post, I’ll let you know what you can do to expand your circle of audiences to offset sales cuts. How does COVID-19 impact businesses? COVID-19 has caused significant financial […]
Influencers
How to Step Into the Other Person’s Shoes
A big part of becoming a highly-effective, Genuine Influencer, is to be able to understand the other person. After all, when you know what they need, want, and desire, you’re in a much better position to help both of you attain mutually-beneficial results. But this can be much more difficult than it seems. We’ve all […]
4 Top Ways to Sell on Instagram
With Instagram, you can find your target audience and sell to them with relative ease. Here’s how. Use Instagram ads The Instagram algorithm is continually changing with major upheavals in the way algorithms sort and display content. Instagram ads are one way to find your way. Just be sure that you use an online logo […]
6 Instagram Growth Hacks to Explode Your Reach
If you aren’t active on Instagram you are missing out on a ton of marketing opportunities for your business. As it has over a billion users who can be reached better than on many other networks because of Instagram’s high engagement rate. So, to help you grow your presence I have shared my top Instagram growth hacks below. […]
How to Grow Your Business with SEO in 2020
SEO is changing. Unless you’ve been living under a rock, you already know that. The focus is now not on traditional factors that once used to move the needle for rankings but other complementary factors that play a big role. The goal is to present your business as an authority. That takes more than the […]
6 Digital Marketing Trends You Can’t Ignore in 2020
Digital marketing is evolving at a very fast pace and each year brings us new trends and strategies to tackle marketing challenges. It wouldn’t be wrong to say that companies that hesitate to adopt the new trends fall short of their targets. On the other hand, those who love exploring new strategies put themselves in […]
7 Ways to Influencer Marketing Success
The digital marketing field has been so impactful in the business industry that it has essentially become a necessary tool for success. This also stems from the fact that digital marketing itself has grown into smaller areas and marketing strategies. Of these smaller strategies, influencer marketing is arguably the most effective method. Without a doubt, […]
4 Simple Ways to Capitalize on Fitness in the Age of the Influencer
Fitness influencers are everywhere these days, and for good reason. Marketers are spending between $1,000 and $10,000 a year on influencer marketing, which means that the field is yours for the taking. Do you want to start making a living off of your workout routine? Then why not take to social media and see if […]
Today’s Version of Word of Mouth Marketing
Previously, we talked about influencer marketing, which is a combination of old-school PR and word of mouth, with a technology twist. Today, anyone can create a position of authority, build a community around them and, as a result, be an influencer. There are the influencers we’ve always known, like athletes and actors, but more interesting […]
Who is an Influencer?
Here are some truths we need to grapple with in today’s economy: Consumers trust word of mouth recommendations from family and friends more than advertising Consumers trust recommendations from perfect strangers more than advertising Anyone can create a position of authority and attract a community if they demonstrate expertise, credibility and consistently produce content to […]
