Image A simple hobby such as candle-making can be a lucrative and scalable business in the future. It has great potential because, for one, it is easy to set it up. It does not require a brick-and-mortar shop to sell. Furthermore, it does not need a massive space to hit the ground running – essential […]
Gemma Moss
Sergey Karshkov: Don’t Ignore The Credible Power of Influencers
With influencers exerting tremendous power over brand perception, forward-thinking companies are investing more and more in this new advertising medium, leveraging trusted third parties to expand market reach and increase profitability. As advertising industry expert Sergey Karshkov – founder of 9 Pandas – will attest, the way people shop has changed forever, with increasing numbers […]
You Need to Brag More About Work Accomplishments
It’s understandable if you don’t love talking about what you accomplished at work. Many people will find that attitude off-putting. They think that you’re bringing other people down because of your attitude. The truth is that on many occasions, you’re not bragging enough. You deserve to keep talking about what you accomplished because you worked […]
5 Signs Your Business is Doing Well Amid the Pandemic
When the closure orders began because of the pandemic, many businesses decided to shut down. It’s understandable since some companies can’t afford to keep the overhead expenses running without receiving profits. If you’re not one of them, your business is probably doing well. These are the signs that you’re heading in the right direction amid […]
3 Ways to Move Your Business Online Right Now
With the start of a new year, it has never been a better time to get your business to work in new, as-of-yet untapped markets. Last year saw a marked rise in the number of sales, customer interactions, and brand events taking place online but, for some, the digital realm remains something of a mystery. […]
Increase Conversion Rate with Great Landing Pages
The goal of advertising online is to increase conversion rates – a term which refers to the number of people who decided to visit the website and purchase the products and services. All forms of advertising are directed towards convincing potential customers to buy. Several factors affect the potential increase in conversion rate. One of […]
3 Tips for Keeping 2 Branches Well-Connected
Reaching the point in your business where you can have two separate offices or branches of the same company is an important milestone. However, you need to make sure that you are maintaining good levels of communication between these two branches, especially if you are then going to be handling similar or even the same […]
What to Look for in a Small Business Insurance Provider
Finding the right insurance policy for your business is going to be crucial, but you also need to make sure that this policy is coming from the right provider. Let’s take a look at some of the things that you should be focusing on if you want to find insurance policies that best benefit your […]
Can a Small Business Owner Do It All Themselves?
If you own your own small business, you might be tempted to think that you can take on everything by yourself. Depending on the scale of the business, you might be able to do so. However, it is also likely that you might need some help on the way. Let’s take a look at whether […]
3 Ways to Determine if SEO Is Working
It’s quite common for a small business to get caught up in the technicalities of digital marketing. To get ahead, most invest heavily in a marketing campaign that includes SEO. However, marketing strategies evolve all the time. To ensure that the campaign works for your business, you need to remain involved in the process. Of […]
