Why Your Employees Should Be Your #1 Audience

When people think about marketing, they typically think about external marketing—marketing tactics aimed at potential customers. But no business can afford to forget to actively and regularly market to its own employees. In fact, your employees should be your #1 audience.
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Can You Change the Culture?

In many ways, culture is when a group of people share the same habits. When you are raised within a certain culture, you don’t recognize those habits until you’re dumped into a culture that practices a different set of habits.
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5 Steps to Hardworking, Caring Employees

By planning outreaches, or even local community-participations you are helping workers form a bond. To have such a culture, it is very important for the bosses to demonstrate a humble nature. Otherwise, social hierarchy will create barriers.
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