Posts Tagged ‘Creativity’
12 Unspoken Rules for Creating Catchy Business Names
A name that sticks is a name that will win. With so much competition in almost every industry, it is difficult for upcoming businesses to get recognized. Naming is one way to do that, as a catchy business name is unique and memorable for your customers. Finding such a name is going to take a…
Read More4 Important Keys to Being a Powerful Business Leader
Leadership is one of the most critically important roles and skills in business. But it’s also somewhat difficult to define exactly what makes a good, powerful business leader. Fortunately, there are some generally agreed-upon traits, so this guide will go over four important keys to being a powerful business leader. 1. Confidence The first and…
Read MoreDo You Recycle?
I admit it—I hate re-inventing the wheel. There’s nothing more debilitating to a To Do list than the belief that everything you do needs to be custom created. In this era of content creation, we all need to be brilliant recyclers. There are several advantages of re-using copy/visuals throughout your marketing efforts. We all know…
Read More6 Ways to Inspire Creativity in Your Office
To get something you’ve never had, you have to do something you’ve never done before. The same applies to the workplace and your team. The truth is, to spark creativity in a team, you have to be creative as a leader and think outside the box. You cannot expect your team to be innovative if you don’t…
Read MoreI’m a CEO: What Should I Outsource?
If you’re running a company, it probably means that you are A) incredibly adept at working well in a wide variety of disciplines, and B) incredibly worn out from taking care of aspects of your company better left to third parties. The good news is, you can redouble your efforts where you are needed most,…
Read More3 Secrets of Success That Influencers Don’t Tell You
Jim sat on his dingy bed. Around and under the center of his universe were the bits and bric brac of a life collected. Books, a radio and just some tired essentials. Some of these were the leftovers of Jim’s story. Dog eared photos of past relationships and distant memories. The boundaries of this one room dwelling…
Read MoreHow to Source Free (and Legal) Images for Your Business
When it comes to repurposing content, the sheer scale and freedom of the internet can make it feel like anything goes. The barrage of retweeting, reblogging and reposting demands a constant supply of new content, with little regard to where it actually comes from. Online businesses can easily fall into the trap of using resources…
Read MoreWhy You Need a Work Ethic Like Belichick and Saban
If you’re a football fan like me, than you’re living in maybe the most remarkable time in our sport’s history. With apologies to icons of past eras like Vince Lombardi, Paul Brown, and Bear Bryant, we are witnessing the greatest football coaches of all time in both the NFL and college football. Bill Belichick and…
Read MoreWhat About Business Schools and Creativity?
I’m generally an advocate of education over ignorance, but there is the issue of business schools and creativity. A business professor’s wisdom The best class I took at the Stanford Business School during my MBA years (1979-81) was taught by Professor James March, co-author of the book An Introduction to Models in the Social Science. It…
Read More8 Inspiring Guerrilla Marketing Examples
Guerrilla marketing, true to its name, is one of the sneakiest little strategy toolkits that small businesses can pack into their marketing arsenal. And in terms of return on investment (or put more plainly, bang for buck), you would have to look hard to find a more effective approach. Still a little in the dark…
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