Posts Tagged ‘Creativity’
Be Lean and Mean as Long as You Don’t Lose Your Creativity
Small businesses have learned to run “lean and mean,” and according to the National Federation of Independent Business (NFIB), almost 80 percent of small businesses did little to no hiring during the summer. Refraining from hiring means a lower cost structure, but when is the belt too tight? “No new employees, no new ideas, no…
Read MoreHow to Make and Use GIFs to Increase Twitter Engagement
Each social media platform has evolved to excel at sharing certain kinds of content and – despite its shortcomings – Twitter is one of the best platforms for sharing news about your business, your blog posts, and certain graphics, especially GIFs. GIFs (Graphics Interchange Format) are those animated mini-movie graphics that last just a second…
Read MoreThe Case for Lower Case: A Rebranding Conundrum
Ever wondered if having your brand name written in lower case on your logo is appropriate? Logo design can come with a few challenges when it comes to creativity. Often, companies are predisposed to certain design and strategy rules that are more on the traditional side. We recently faced this challenge when a client came to…
Read More12 Unspoken Rules for Creating Catchy Business Names
A name that sticks is a name that will win. With so much competition in almost every industry, it is difficult for upcoming businesses to get recognized. Naming is one way to do that, as a catchy business name is unique and memorable for your customers. Finding such a name is going to take a…
Read More4 Important Keys to Being a Powerful Business Leader
Leadership is one of the most critically important roles and skills in business. But it’s also somewhat difficult to define exactly what makes a good, powerful business leader. Fortunately, there are some generally agreed-upon traits, so this guide will go over four important keys to being a powerful business leader. 1. Confidence The first and…
Read MoreDo You Recycle?
I admit it—I hate re-inventing the wheel. There’s nothing more debilitating to a To Do list than the belief that everything you do needs to be custom created. In this era of content creation, we all need to be brilliant recyclers. There are several advantages of re-using copy/visuals throughout your marketing efforts. We all know…
Read More6 Ways to Inspire Creativity in Your Office
To get something you’ve never had, you have to do something you’ve never done before. The same applies to the workplace and your team. The truth is, to spark creativity in a team, you have to be creative as a leader and think outside the box. You cannot expect your team to be innovative if you don’t…
Read MoreI’m a CEO: What Should I Outsource?
If you’re running a company, it probably means that you are A) incredibly adept at working well in a wide variety of disciplines, and B) incredibly worn out from taking care of aspects of your company better left to third parties. The good news is, you can redouble your efforts where you are needed most,…
Read More3 Secrets of Success That Influencers Don’t Tell You
Jim sat on his dingy bed. Around and under the center of his universe were the bits and bric brac of a life collected. Books, a radio and just some tired essentials. Some of these were the leftovers of Jim’s story. Dog eared photos of past relationships and distant memories. The boundaries of this one room dwelling…
Read MoreHow to Source Free (and Legal) Images for Your Business
When it comes to repurposing content, the sheer scale and freedom of the internet can make it feel like anything goes. The barrage of retweeting, reblogging and reposting demands a constant supply of new content, with little regard to where it actually comes from. Online businesses can easily fall into the trap of using resources…
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