5 Ways to Market Your Small Business Better

Did you know that two-thirds of SMB owners and leaders—a full 66 percent—are personally responsible for three or more of the following areas of their business: operations, finance, sales, marketing, human resources, customer service, product development, or IT? When stretched too thin, even the most seasoned business professionals find that some, if not all, of…

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How Technology Can Help Improve Your Rental Property Business

Property management technology continues to evolve. When a rental property business transitions from a paper-based business model to a digital, or hybrid model, productivity, efficiency, and transparency all improve. Many landlords are turning to property management technology to help them control operating costs and boost client retention. But, when it comes to leveraging the power…

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10 Biggest Holiday Office Party Mistakes Your Business Should Avoid

As we approach this holiday season, business owners, human resources teams, and anyone brave enough to join a party-planning committee are hard at work organizing yet another office holiday party. Throwing a good holiday party means walking a fine line between letting people have fun and keeping things professional. It’s not an easy task—there are…

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How to Choose Between SEO and PPC for Your Business

Every business today needs to run an online marketing campaign. Even if you do not have an online store, online marketing can help increase visibility, draw interest, and easily be worth the time and money you invest in a campaign. But stepping into this developing field can be intimidating, especially with unscrupulous consultants and businesses…

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How to Create a Proper Business Plan

It’s a fantastic time to start a new business, which has led a myriad of entrepreneurs in the direction of starting their own companies and non-profits in the pursuit of success in the marketplace. Many newcomers to the business scene are struggling with one of the earliest steps of creating a business, however, namely the…

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What Franchise Can I Afford?

When choosing a franchise to buy, budget is an obvious factor. With many first-time franchisees wondering where to start, the franchise attorneys at Soden & Steinberger, APLC can offer brief and helpful insight to allow you to take the next step toward becoming a franchise owner. Starter Franchises If you have a budget of less than…

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Webinars: The Teacher is in the House

I’m hoping that you’re finding this series focused on the channels too critical for you to ignore in 2019 has been helpful so far. The channel we are going to focus on today is the redheaded stepchild of the list. I think it is often overlooked or dismissed because it seems a little daunting and…

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5 Criteria for Splitting Equity in Your New Venture

I always tell entrepreneurs that two heads are better than one, so the first task in many startups is finding a co-founder or two. You need to find the skills or experience you don’t have in business, technology, or money. So the first question I usually get is what percent of the company or equity…

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