Creating a Plan

4 Ways to Make Your Business Plan Stand Out to Investors

When a start-up presents a business plan, it’s the job of a savvy potential investor to poke as many holes in it as possible. They don’t need to figure out why they should risk their hard-earned, non-refundable money into your start-up business.

8 Ways to Rock Your Business, From the Founder of Rock ‘n’ Roll Fantasy Camp

You don’t have to have an international rock star headlining your idea in order to know if it’s worth pursuing, nor do you need a million dollars to make it a success. Through my experiences developing concerts, tours, and Rock ‘n’ Roll Fantasy Camp, I’ve discovered that great ideas all share four common characteristics.

How to Choose Your Own Venture

As a professor of social entrepreneurship and an entrepreneur, people often approach me with all their ideas. They get overwhelmed with how to start choosing their first venture (or second, for that matter). Whether you are new to entrepreneurship or starting another venture, you begin the same way.

5 Questions to Ask When Choosing a Location for Your Business

When deciding where to locate your startup, there are a number of factors to consider. With no clear right or wrong answer, I’ve put together a list of questions to ask yourself when choosing a location for your startup.

Entrepreneur Businesses Are Everywhere

When people find out about the work I do helping small businesses, they often say there are just no more opportunities out there. When I hear this, I try very hard not to laugh, but this statement could not be further from the truth.

Is Your Crazy New Business Idea a Home Run or a Dud?

Whether it’s your next big business or a unique marketing campaign, when that next ambitious idea hits, ask yourself these five questions—and if the answer is yes to all five, well, roll up your sleeves and make it happen!

How to Go from Big Idea to Action

The most important part of getting started to take action is to define a small and feasible project. In order to do this, you need to choose a small part of a huge project.

Pricing Strategy: Factors to Consider

How to price your product or service is a critical decision that your small business must make and will directly determine your ability to succeed in an uncertain economic environment.

Tips for Startup Success

If you’re anything like most entrepreneurs, you love the idea of the startup. It’s always an exciting time to be in the startup phase of a new business. However, this can also be a very volatile time, as it really matters how you make use of your resources.

Startup Costs to Avoid During the First Six Months

During the startup phase of your business, you are likely equipped with a very limited supply of resources, and it is a critical to be aware of how you spend your money.

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