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Home / Archives for Janet Lilly

Janet Lilly

Janet Lilly

Janet Lilly

Janet Lilly is a full-time freelance writer who enjoys focusing on a wide range of topics. She specializes in small business issues and profiles of prominent industry leaders.

6 Email Marketing Methods Sure to Lose Customers

Nov 18, 2013 By Janet Lilly

The rise of email launched an entirely new branch of marketing possibilities that businesses quickly latched onto as a way to lure new customers and keep in touch with current ones.

Filed Under: Online Marketing Tagged With: Communication, Email, Janet Lilly, Marketing, Mistakes

10 Tips for Making Payroll Simple and Stress Free

Nov 6, 2013 By Janet Lilly

Payroll can be one of the most cumbersome areas for business owners to tackle. Number-crunching, creating reports, and keeping track of all kinds of data is enough to make many individuals want to hide under their desks.

Filed Under: Operations Tagged With: Data, Employees, Financial Management, Janet Lilly, Payroll, Taxes

Is Your Invoice Clear and Complete Enough?

Oct 25, 2013 By Janet Lilly

Customer invoicing is a vital part of business operations that directly affects a company’s customers and vendors, as well as the company itself. Invoicing sounds like a simple procedure, but it can get quite complicated, depending on the circumstances.

Filed Under: Payments and Collections Tagged With: Customer Management, Invoicing, Janet Lilly, Payments

Ready to Offer Mobile Payments? Find the Right Service

Oct 16, 2013 By Janet Lilly

After an extensive amount of research, you’ve finally decided that accepting mobile payments will benefit you and your company. Congratulations! You’ve made a great decision. You are joining a growing number of small businesses taking advantage of this advance in technology.

Filed Under: Payments and Collections Tagged With: Business Services, Credit Card Processing, International, Janet Lilly, Mobility, Payments

10 Tips for Selecting the Ideal Virtual Terminal for Your Business

Oct 4, 2013 By Janet Lilly

Virtual terminals are necessary for phone, fax, and mail orders, when you don’t physically have the customer’s credit card in order to swipe it. You can process credit cards from any computer with internet access. Since the terminal is browser-based, no additional equipment is necessary.

Filed Under: Payments and Collections Tagged With: Credit Card Processing, Janet Lilly, Payments, Security

5 Ways to Show Your Customers That You Value Their Business

Sep 5, 2013 By Janet Lilly

Customers like to feel appreciated. Chances are you have one—or probably several—competitors that can do exactly what you do. One of the keys to brand loyalty is to let your customers know you care.

Filed Under: Customer Service Tagged With: Branding, Customer Loyalty, Customer Service, Differentiation, Janet Lilly

Video Marketing: Does It Have a Place in Your Company?

Aug 28, 2013 By Janet Lilly

If you have a small business, your marketing campaign needs video. Of all the ways you can sell your business, video is the most relatable, the easiest for viewers to absorb and retain, and the most likely to be passed from one customer to the next.

Filed Under: Marketing Innovations Tagged With: Janet Lilly, Marketing, Online Strategy, Video, Website

4 Ways to Make Your Business Plan Stand Out to Investors

Aug 21, 2013 By Janet Lilly

When a start-up presents a business plan, it’s the job of a savvy potential investor to poke as many holes in it as possible. They don’t need to figure out why they should risk their hard-earned, non-refundable money into your start-up business.

Filed Under: Creating a Plan Tagged With: Business Plan, Investors and Lenders, Janet Lilly, SBA, Starting a Business, Startup

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From the Editor’s Desk…

Small Biz Gems

“Nothing great was ever achieved without enthusiasm.” —Ralph Waldo Emerson
A lecturer, poet, and essayist, Ralph Waldo Emerson was the leading voice of the New England Transcendentalist movement of the mid-19th century, which valued insight over logic while also advocating for humanity’s inherent goodness. This revelation comes from the closing paragraph of “Circles,” a chapter in his 1841 book Essays, First Series.

“I insist on a lot of time being spent, almost every day, to just sit and think. I read and think. So I do more reading and thinking, and make less impulse decisions than most people in business.”  —Warren Buffet

 

“I have not failed. I’ve just found 10,000 ways that won’t work.”  —Thomas Edison

 

 

“You can’t ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.”  —Steve Jobs

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