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How Do I Make a Good Pitch Deck for Investors?

Don’t confuse the two: A pitch to be read must be very different from a pitch that supports a live presentation with you talking. Different media, different styles.

Why You Need to Be Smart About Money—Not Cheap

Understandably, to have money, you need to save. But, the trick to a successful business is not just about saving money. It is also about actual survival. To survive, a business has to grow. If it does not grow, it stagnates, leading to eventual failure.

Why Bother with a Board of Directors?

No matter what your size, if you intend to grow your business into more than just a lifestyle workplace, you should create a board of directors. If you take money from knowledgeable investors, you will be required to create a board as a part of the investment process.

Virtual Currencies: The Future of Payments

When was the last time you had cash in your wallet? If you’re like most people, the answer is you can’t even remember having more than a negligible amount in there at any given time.

Why Your Refund Policy Matters

“It was OK, except for the ending.” Have you ever heard that said about a movie? It’s a common review of movies that have great special effects, an outstanding cast and good action scenes, but mediocre endings. The last five percent of a movie can completely change a viewer’s entire experience.

How to Protect Gross Margin with a Service Business

When you’re in a service business your cost of goods sold is really your cost of sales or the value of your time since you don’t have a physical product.

When Should a Small Business Focus on Growth over Profits?

Profits are today, and growth is tomorrow. You need today assured by cash flow, but don’t sacrifice more today than you have to when you pay for it with tomorrow. Find the right level.

Why You Shouldn’t Do Your Own Bookkeeping

Having to deal with bookkeeping matters will mean that your focus will be pulled away from more important things like acquiring new customers and getting your company name out there.

Investors Consider These 7 Elements to Be High Risk

If you aren’t willing to take some risk as an entrepreneur, then don’t expect any gain. Yet everyone has limits, and every investor implicitly has similar limits on what makes a startup investable, or one to avoid at all costs. If you need investors, it’s important that you understand their filters, and even if you are funding your own efforts, you need to recognize the red flags.

5 Payroll Tax Mistakes to Avoid

If you have at least one employee, you are responsible for payroll taxes. These include withholding federal (and, where appropriate, state) income taxes and FICA tax from employees’ wages as well as paying the employer share of FICA tax and federal and state unemployment taxes.

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