Hottest Trends in Franchising
What are the hottest trends in franchising? Think of franchising as a funnel, and let’s look at the trends with the broadest application first and move down toward the narrowest trends.
Read More Are Your Employees Keyed in on Retirement?
In order to attract and keep the best talent, small business owners have to offer more than just a good salary. Of all the benefits used to lure and retain quality employees, retirement plans are among the most valuable.
Read More Sir Sidney Poitier’s Inspiring Advice
If your heart is burning to share your message, talents or gifts, and you, too, are determined to work at your craft with gusto, you can call yourself whatever you choose. Now, your task is working towards that goal.
Read More The LALA School of Marketing
Let’s focus not upon the process of marketing and positioning, but on you. How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO?
Read More 5 Tips for Getting Over Stage Fright
Whether you are speaking to group of two in a sales presentation or you’re standing at a podium, with hundreds of eyes on you, the intent is the same. Have stage fright? You’re not alone. They say that our greatest fear, once you’ve eliminated death as a choice, is public speaking.
Read More Taking Control: Is Your Company Ready to Run Its Own Marketing Platform?
The ability to convey messages clearly and effectively to your target market can position you as a leader in your industry and drive profits. But knowing the right time to run a marketing platform in-house—and how to implement it successfully—can be tricky.
Read More 7 Mistakes That Will Kill Your Brand
Don’t let a weak brand leave you dead on arrival. While many people focus on building a successful brand, it is just as important to understand how to avoid killing your brand to begin with.
Read More Tech Tools to Manage Your Global Presence
Which tools can make your business life easier? This infographic looks at some of the best ways for businesses to operate more efficiently using today’s technology.
Read More 20 Twitter Facts and Stats You Need to Know in 2014
What first attracted me to Twitter and social media six years ago was that you could achieve world wide marketing for free. It’s called organic reach. This enabled bloggers to build global brands.
Read More Never Overlook the Importance of Communication
A strong business starts with strong communication. What are some of the things you can do to foster good communications in your small business?
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