Hottest Trends in Franchising

What are the hottest trends in franchising? Think of franchising as a funnel, and let’s look at the trends with the broadest application first and move down toward the narrowest trends.
Read More

Sir Sidney Poitier’s Inspiring Advice

If your heart is burning to share your message, talents or gifts, and you, too, are determined to work at your craft with gusto, you can call yourself whatever you choose. Now, your task is working towards that goal.
Read More

The LALA School of Marketing

Let’s focus not upon the process of marketing and positioning, but on you. How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO?
Read More

5 Tips for Getting Over Stage Fright

Whether you are speaking to group of two in a sales presentation or you’re standing at a podium, with hundreds of eyes on you, the intent is the same. Have stage fright? You’re not alone. They say that our greatest fear, once you’ve eliminated death as a choice, is public speaking.
Read More

7 Mistakes That Will Kill Your Brand

Don’t let a weak brand leave you dead on arrival. While many people focus on building a successful brand, it is just as important to understand how to avoid killing your brand to begin with.
Read More