What Forms of Payment Should Your Small Business Accept?
The next time you’re out shopping and supporting the economy, take a quick look at the front door of the store you’re about to enter. There’s a good chance you will see a sign showing customers which forms of payment the business accepts, typically credit card logos.
Read More Leaders Need to Change First Before Organizations Change
A common theme that has emerged throughout my years of experience as a leadership expert is that creating change within an organization starts with leadership.
Read More 4 Big Tips for SMBs to Manage Payroll Like a Big Business
Payroll needs to be right—accurate, on time, compliant with the law. When SMBs act like a big company in this area, they project strength and security to their workforce.
Read More Are Your Employees Compromising Your Cyber-Security?
It does not matter what your view on the modern technologies in business is; if you are a business owner or in a management position of some kind, you will come into contact with the online world and your company will have at least some sort of a web-presence—perhaps only to the extent of storing data and sharing documents online.
Read More 4 Ways to Kick Your Q4 Marketing Plan into High Gear
I’m guessing that for you, the fourth quarter means more activity, anxiety, and income than other times of the year. While you can’t bury your head from what is the busiest retail season of the year, you can be smarter about how you market for it.
Read More Tweeting Your Franchise to Prominence
The phenomenon of social media continues to creep into our daily lives. Whether you’re looking at a business advertisement, a television show or your favorite website, the social media widget is omniscient.
Read More 5 Marketing Lessons from Justin Timberlake
Could it be that if we stopped and analyzed how Justin has strategically developed his career, we’d find some key trends that can be applied to our own business? Even if our business has nothing to do with music? Or tequila? Or ‘bringing sexy back’?
Read More How to Help Your Business Stand Out at a Trade Show
Trade shows are a fantastic way for you to really make your business stand out from all the competition. That’s because here, you’re given a platform to put your marketing materials on display for potential clients.
Read More Current Trends in Online Advertising
According to a recent study done by Forrester Research, online ad spending will surpass broadcast television with an estimated $77 billion allocated to marketing expenditures, amounting to 35% of overall ad spending in advertising.
Read More The Common Habits of Negotiators
Negotiations begin with the interchange of information, and many see this process like a challenging poker game—why should I reveal what I have in my hand before I can see what you have in yours?
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