3 Tips to Say Thank You to Your Small Business Customers
Small Business Saturday might be over, but the shopping season has just begun. So what’s a great, low cost way to say “thank you” to your best customers?
Read More LinkedIn & Facebook: Which to Use for Your Small Business
In the world of professional networking, the internet has become the “virtual rolodex” for business people.
Read More 7 Incredible Marketing Translation Gaffes
If the biggest companies in the world can make mistakes localizing their products so can you. But you don’t have to. What can your small business learn from these global mistakes?
Read More Fill Out Your Holiday Sales Report Card
In the spirit of “there’s nothing new under the sun” and don’t try to “reinvent the wheel,” let’s look at what merchants, on average, did to boost sales over the holiday buying season. Consider this a report card against which you can judge your efforts this year and then use it to plan for other major shopping seasons.
Read More The Future of Internal Communications
Putting a clear internal communication strategy in place is critical to small business as it drives smarter employee engagement.
Read More Improve Your Customer Service to Prevent Chargebacks
A smart merchant will accept a chargeback as what it is: a learning opportunity. It is a chance to evaluate and enhance your customer service.
Read More 10 Incentives for Entrepreneurs to Bootstrap Their Startup
I’ve always wondered who started the urban myth that the best way to start a company is to come up with a great idea, and then find some professional investors to give you a pot of money to build a company.
Read More 4 Creative Ways to Make Customers Come to You
How can you raise your company’s brand awareness, increase sales, and reduce business risks, all in one fell swoop? Think outside the box to scale your distribution channels. Instead of finding ways to get more customers to come to you, figure out how to get your products or services to reach more customers.
Read More When All Else is Equal, the Lowest Price Wins!
When the customer perceives little difference between alternative solutions from vendors, the lowest price wins! And that’s how it should be, it would be insane for the customer to do anything else.
Read More Find Greater Success: 7 Small Business Resolutions for 2015
Small businesses everywhere are working hard to find increased success and diligently striving to create a great plan for 2015. To go along with your powerful business plans for the New Year, it’s important to set some goals.
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