What to Outsource as Your Business Grows
As a small business owner, you likely started off your enterprise by handling most major tasks or hiring a small number of employees. The following are some of the tasks and services most commonly outsourced by small business owners.
Read More Has “Sale” Become a Four-Letter Word?
There is a growing awareness in retail that a once surefire way to save the day is gone forever. When all else failed, retailers could always compete on price. Those days, in the words of the old song, are dwindling down to a precious few.
Read More Harnessing the Power of On-Hold Marketing
This infographic from The CUBE explains exactly what your business needs to do to make the most out of on-hold marketing and details the steps you must take if you wish to maximize its potential.
Read More 5 Keys to Forming the Right Small Business
While it may be hard to believe, yes, the calendar actually does read 2015. With that in mind, is this the year that you either start a new business or rebrand what you have been doing in order to better achieve success?
Read More 5 Reasons Big Data Isn’t Just for Big Business
No matter how big your company may be, you have likely heard of big data. The collection and analysis of huge amounts of data has become a popular option for companies in every industry, but some small business owners are still unsure about using it.
Read More Are You Selling What Your Customers Want to Buy?
All too often, I see businesses advertising their wares…but from their own perspective. They talk about their expertise and what they DO or MAKE, thinking that’s what people are buying. Of course, that’s not what they’re buying at all.
Read More Why Are Marketing Efforts Focused on Social, Local, Mobile?
Before we get ahead of ourselves, let’s start at the very beginning (It’s a very good place to start). The ABCs of marketing are turning to SoLoMo as the world increasingly turns to their mobile devices for more than a quick phone call.
Read More The Rise of VoIP in the Small Business Community
Voice over Internet Protocol (VoIP) is slated to be the best performing industry of this decade, above biotechnology and ecommerce. While VoIP has been adopted in larger, tech savvy businesses, the continued market growth is relying on small businesses.
Read More 10 Ways to Supercharge Your Entrepreneurial Strategy
Businesses always seem to take longer to succeed than an entrepreneur expects. Seth Godin once said that overnight success in startups takes about six years, and Seth is an optimist.
Read More Avoid the 10 Most Common Small Biz Sales Mistakes
All sales professionals make mistakes from time to time, irrespective of their industry, product, or skill level; and some are more common than the others. However, when it comes to business success, there is little or no room for mistakes because each one comes with a consequence.
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