Deal with Setbacks in a Positive Way
Losing doesn’t eat at me the way it used to. I just get ready for the next play, the next game, the next season. -Troy Aikman Being a manager has its up and downs. There is no question about that. However, when you have a setback, you need to turn it around quickly. No one…
Read MoreHow to Make an App
With today’s economy and our lifestyles seeming to revolve around mobile technology, there appears to be a never-ending race to devise and create the “next big thing.” And more often than not, that tends to be a mobile app. It’s certainly not easy to come up with a unique and innovative idea with all the…
Read MoreBleisure: The Growing Trend in Business Travel
Bleisure, or business travel combined with some leisure travel, is a growing trend for businesses. Business travel makes up 30 percent of annual travel. Bleisure is where employees add two or three days of leisure time to their business trip. More than one in two travelers who take Bleisure trips bring family members, or a…
Read MoreThe Keys to Learning from Your Business Failures
So you screwed up. What next? There’s something you notice a lot in online marketing—the story of how an entrepreneur tried, failed, recovered and then succeeded. It’s a good story and an important story. But it kind of misses a little something sometimes. Let’s be honest. It’s easier to talk about how you learned from…
Read More5 Mistakes to Avoid When Looking for Office Space
The right office space is integral to the success of your company, but finding it isn’t easy. Identifying these five typical problems will give you a better chance of improving your search. Not Considering Your Options The best way to find a suitable office is to consider all your options. Looking at only one type…
Read MoreValue Proposition, Positioning Statement, Elevator Pitch: Know the Difference
When you’re trying to sell something, you want to have answers ready for any question that may come up. It’s an impossible—but good—goal to have because if you take it seriously, it forces you to understand what you are selling and who you are selling to. Further, whether you’re selling a new client on your…
Read MoreMarketers: Are You Ready for In-App SEO?
Oh, what a thankless job it is to be a digital marketer. Just when you thought it was safe to take a break from your search engine optimization efforts, Google goes and reshuffles the SEO deck (they’re good at that), once again creating more work for the beleaguered MarTechie. This time the culprit is mobile.…
Read MoreGoing into New Markets
When a bonsai stops growing, you know it’s dead. ~Japanese Proverb Continuous growth is critical for each and every business, but very often, existing markets get so rife with competition, it is almost impossible to grow. In these cases, a business’s only option may be to expand into new markets. This can be a very…
Read MoreElements of an Effective Coach
The journey to building a successful and thriving business is difficult. Business coaching is perceived as a roadmap for success and a benefit. It’s an opportunity for you to grow and achieve optimal performance through consistent feedback, counseling and mentoring. Pragmatic leaders, those interested in the practical aspects of execution, understand that the key to…
Read MoreGetting Things from Here to There
Since ancient times, people have needed to haul cargo from one place to another. In ancient China, the Silk Road was the main mode of transportation for things like silk, dishes and pottery, grapes, woolen goods and rugs, military equipment, and camels. Yes, they both traded camels and used camels to transport goods. Trade operated…
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