7 Tips for Winning Brand Loyalty
Are your clients faithful to your brand? Or are you just another option in the saturated sea of product and service providers in your industry? One of the biggest (and arguably hardest) inbound marketing goals to achieve for your brand is the tiny area at the very bottom of your inbound marketing funnel right after…
Read MoreMake Your Training Engaging, Memorable, and Unexpected
“Fire Hose Training,” “Death by PowerPoint,” and “Data Dumping”—experiences we have either had, heard about or are (unwilling to admit) created. Training experiences don’t have to bore participating audiences and can be unexpected engaging and memorable experiences. So what does unexpected look like? It’s Not About You – It’s About Your Audience You often know…
Read More5 Ways to Use Periscope for Your Business
Periscope is a way to use mobile live-streaming to market your business. The app is proving to be a powerful tool—it allows you to ‘go live’ via your smartphone from any location for real-time engagement. Periscope is a place where customers can ask questions and get an immediate response. It’s the fastest-growing social network to…
Read MoreHow to Protect Your Business from Credit Card Fraud
Credit card fraud is a form of identity theft wherein an individual uses another person’s credit card information to charge purchases, or to withdraw funds from the account. Credit card fraud may also involve the fraudulent use of a debit card as a result of theft of the actual card or by illegal acquisition of…
Read More3 Headline Writing Tips That Guarantee Success
Headlines. You’ve already read a lot about them, no doubt. But they are extremely important, hence why they get and deserve so much attention. Headlines creep into everything you do whether you run an online or offline business. Here is just some of the following where headlines are necessary: Websites Direct mail sales letters Landing pages Brochures Print…
Read MoreHow to Master the Art of the Follow-Up
You’ve attended a networking event. Now what? You have a pocket full of business cards and no idea what to do with them. Business cards have no value if you don’t use them, so let’s go over some simple ideas to help you maximize the initial interaction you had with someone. A networking event is just the jumping-off…
Read MoreBe Unstoppable
Think about it. To be completely unstoppable. And, no, it’s not impossible. Even with the fact that entrepreneurs face several challenges, becoming unstoppable could be as simple as switching up your habits and redefining old routines. First, if up until now all you have been doing is talking about becoming an entrepreneur, it’s time to…
Read MoreHow Difficult Is It to Reach You?
Is your organization’s telephone number and email address buried deep in its website? How difficult is it for people to reach you? The last thing you want is for existing and potential customers and partners to give up on your business (or nonprofit) because you made it too challenging for them to communicate with you. Yet, there are so many…
Read More10 Ways to Save on Business Expenses Every Day
Keeping accurate records and careful accounting of expenses is imperative in any business. Regardless of how profitable your business is, the goal of any business is to grow and thrive. Saving money on business expenses is one of the best ways to maximize profits. However, most business owners simply don’t know where to start. Some…
Read More5 Top Ways to Find Buyers for Your Structured Settlement
We all fall on hard financial times at some point or another. Even billionaire Donald Trump has lost money and has had to rebuild his finances, over and over again. Maybe this is one of those times for you, when there just doesn’t seem to be enough money to go around, and you need to…
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