12 Free Tools to Help You Launch Your Startup
How do you turn an idea into a great product, with no budget? If you’re strapped for cash, there are many great tools out there you can use for free. You can use the same tools we did to launch our dream without spending a penny. Mockup with Google Draw (Free) We mocked up our early…
Read MoreAkrasia May Be Holding You Back!
First, have a definite, clear practical ideal; a goal, an objective. Second, have the necessary means to achieve your ends; wisdom, money, materials, and methods. Third, adjust all your means to that end. ~Aristotle So many people have trouble reaching their business and personal goals, no matter how much they plan for them. Just consider…
Read More9 Inbound Marketing KPIs to Keep Track Of
Napoleon Bonaparte said, “War is ninety percent information,” and information is exactly the kind of weapon you can equip your business with when you track the performance of your inbound marketing activities. One of the biggest and best difference between inbound marketing and traditional marketing is that business are able to track and analyze every…
Read More4 Affordable Hiring Ideas for Bootstrappers
The conundrum of many small business entrepreneurs is knowing how and when to engage new staff. When it comes to startups, human capital is one of your most valuable assets. Running a lean, efficient team means every single head count is critical to the current and future success of your business. There’s plenty of ways…
Read More5 Ways Subscription eCommerce Businesses Will Evolve
Today, we are in a subscription box craze with hundreds of “of-the-month clubs” providing a regular supply of everything from beauty supplies to socks. I, myself, am in the subscription e-commerce business. My company, Carnivore Club, is a monthly subscription service for cured, artisan meats. I’ve learned that, just like with any other industry, you…
Read MoreHow Brand Leaders Can Be Brand Losers
Conventional business wisdom touts that you have to be the biggest, the strongest, the richest and the best. All worthy goals that build a dynamic economy. Capturing the mind of your customers is the basis for brand building. Once they have taken you to their bosom, your brand blossoms and grows. To capture that embrace…
Read MoreBusiness Assets: How to Safeguard Your Livelihood
While other aspects of a business are important, much of a company’s values rests in its assets. If you want your business to survive now and in the future, you need to do what you can to protect those assets. Having a few ways to protect your business assets and insure your livelihood is always…
Read MoreHow to Celebrate Small Gains in Marketing
Do you see the glass half empty with your marketing efforts? Are you struggling to make gains in marketing your business or nonprofit organization? Standing out and generating buzz, leads, brand recognition, and revenue are really challenging goals these days. And, you may feel frustrated with your progress. Well, you’re not alone. The way to…
Read More8 Essential Attributes of a Successful Mindset
It’s easy to declare yourself an entrepreneur, but it’s not so easy to convince investors, your team and customers that you are that special one to fund and follow. If you don’t consistently display the right entrepreneur mindset traits, people won’t follow and business success will likely elude you. And don’t even think you can…
Read More5 Reasons for Buying a Franchise Your Family Will Agree Make Sense
Struggling to convince your family that buying a franchise is the right decision for you? You’re not alone. Making a big investment, such as buying a franchise, is a major life choice. Not only do you need to ensure you have everything in place financially to own a franchise but you also need to be…
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