The Latest Local Search Ranking Factors Impacting Your SEO Strategy
Keeping your web presence up-to-date with the latest local search ranking factors can be exhausting effort. The algorithm behind Google local search is continuously changing, and the weight places on certain ranking factors can change in just months. With most of 2016’s search engine data now available, the SEO community is finally starting to solidify…
Read More5 Proven Ways to Build and Manage Great Teams
A team is a group of people who come together towards a common goal. In any given organization, there must be a functional team to work to run effectively. In as much as people are employed as individuals, there are certain tasks that require people to work together as a team. In these instances, the…
Read MoreWhy It’s Important to Engage Angry Customers on Twitter
Haven’t you ever tweeted about a poor customer experience, product, or service? I know I have. There’s something cathartic about sharing it in the Twittersphere. Well, now there’s a new study that shows how important it is for businesses and organizations to respond to complaints and angry Tweeps. It will affect your bottom line! Twitter released…
Read MoreCreating a Smooth Transition After a Key Employee Moves On
Kim had been with LogicPrep from the very beginning when there were just four of us working out of one room. Since joining in 2011, she helped us grow from four to 25 employees, coordinate the move to our current office (she and her husband literally carried furniture and hung our sign) and consistently increased annual revenue by 30 percent year…
Read MoreTax Deductions for New Small Business Owners
As a small business owner, you can take advantage of many tax breaks to reduce your tax bill and keep more of the income you earn. Many business tax deductions are often overlooked and are never claimed, which can leave thousands of dollars in savings on the table. Consider these commonly overlooked deductions when you…
Read More25 Subject Lines to Cheer Up Inboxes This Holiday Season
With the holiday season almost upon us, it’s time for online marketers to get their email campaigns in order to take advantage of ready-to-buy shoppers. Last year, consumers spent $3.118 billion online on Cyber Monday alone—up 20.5 percent from the previous year, according to comScore Inc. In order to capture a significant slice of online…
Read MoreOpening Your Own Restaurant? 4 Tips to Get Started
Restaurant businesses are attractive for the plain fact that people will always need food. It’s one of humanity’s basic necessities and so demand rarely dials down throughout the year. Yet while the customer base for restaurants is stable for decades to come, there is a lot of competition in the food business and that can…
Read MorePaying Attention to the Personal
My home state of Louisiana has suffered a tremendous blow from the flooding of August 2016. While this has not been reported on as much as we would like, it is now finally a generally known fact across the country. So it was a nice touch recently when a vendor called me and instead of immediately…
Read More13 Reasons Commercial Accounting Software is Better Than Excel Spreadsheets
It’s a little ironic: Spreadsheets launched the personal computer business back in 1979 yet today spreadsheets can sink your small business…if you insist on using them for your accounting. VisiCalc was probably the first “killer app” and it gave millions of people an excuse to buy a computer for both business and personal use, and…
Read More7 Due Diligence Steps Will Validate Any New Venture
In my experience, consummate entrepreneurs tend come up with more startup ideas than they can ever implement, and some of the ideas may not even make business sense. But how does any entrepreneur know which ideas to implement, and which ones are best left behind? After all, most great breakthroughs, like a computer in every…
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