How to Be an Expert Niche Market Finder
I love the advice referred to in the classic KISS acronym: Keep it Simple, Stupid! Simplicity is one of the most appealing attributes of designing a business that provides a product or service to a niche market. The “niche” does a lot of the “defining” for you. If you’ll allow me a quick analogy, selling…
Read MoreSurround Yourself with a Winning Team
Sports gives us such a great window into the rest of our lives. Over four quarters, nine innings, two halves, or whatever frame it uses, a game is a miniature lesson. The coaches and players prepare, come up with a plan. They put it into action. And within a few hours, there’s a winner and…
Read More6 Surefire Ways to Step Up Your Instagram Marketing
Instagram is more than just a network for picturesque breakfasts and cappuccinos. In modern digital marketing, it’s one of the best platforms for establishing your social presence, maximizing your online reach, and bringing more traffic to your website. Currently, there are over 600 million Instagram users ready to consume your social media content. Being the…
Read More5 Best Leadership Books That Inform and Inspire Young Leaders
Reading is a fundamental skill that life has given us. It’s very important that we cherish it so that we can record the information and share meaningful stories. There are lots of amazing books out there that are filled with valuable facts. Generations of people have put their thoughts on paper so as to inspire…
Read More6 Ways to Make Your B2B Website More Trustworthy
Your website is your first impression to the world, and a trustworthy website gives you a leg up on competition. With competition consistently increasing, authenticity is essential to your online presence. This is especially important in the B2B space. Here are top ways to ensure that your site is trustworthy to a clientele that is used…
Read MoreDo You Think You Are Flexible and Coachable?
As an early stage investor, the first test for me is whether “my” entrepreneur is flexible in both the plan and execution of his or her vision (since from experience almost everything about a business plan changes over time), and whether s/he, no matter what age or experience, is coachable. Doctoral theses have been written…
Read MoreThe Future of Contactless Payments for Businesses and Consumers
During the last few years, the way we pay for everyday products has changed dramatically. After saying goodbye to the signature, the era of Chip and Pin transactions has given way to contactless methods, leading to faster payment processes and the first steps in the creation of digital wallets. It would appear that contactless is…
Read MoreIs Xero the Right Accounting Software for You?
The task of managing all your accounting records can prove to be a serious challenge, particularly for a small business with a large quantity of transactions taking place throughout the course of a normal business day. Finding the right accounting software can be a huge boost to your productivity. One such service is Xero, which…
Read More4 Great Business Ideas for Stay-at-Home Moms
During the first few years of being a new mum, all of your time is taken up looking after your little one. As they grow up, though, and especially after they start going to school, you might find yourself at something of a loose end. This can be a difficult period, perhaps the first in…
Read MoreHow to Keep Performance Productivity High All Day
It seems like maximum productivity is the ultimate in unreachable goals for many. No matter how much you get done, it always seems you could do more. Hacks, tips, and tricks for being more productive abound. Some are great, and some are only sustainable for a short time. From dropping off the grid completely to…
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