Take These 4 Steps to Secure Your Small Business Loan the Right Way

Everyone needs capital to turn a great business idea into reality, and most startups secure their first outside financing by talking to friends or family. But at a certain level, your small, growing business needs to secure loans to expand operations and finance expenses. Despite the recent good economic growth in the United States, banks…

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Choosing the Right Domain for Your Business: How to Avoid Mistakes

Having a website is essential for business success. It opens you up to millions of potential customers and affords you the opportunity to operate and compete on a global scale. However, like everything else related to business, you’ll need the right information when embarking on any website project. From SEO factors to using the right…

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How to Find the Perfect Niche for Your Product

People are always amazed when I tell them that my company, a manufacturer of marble window sills and thresholds, is successfully generating millions of dollars. “How did you do it?” they often ask. After completing my graduate studies in industrial engineering, I researched the luxury real estate market and the increasing demand in natural stone.…

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7 Guidelines to Assure 2-Way Customer Communication

Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. Real two-way conversations with real customers, including the all-important body language, are unheard-of these days. Being connected to the Internet…

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Get Started in Public Speaking for Sales Leads

One of the best lead generation systems for direct sales professionals is to offer yourself as a free public speaker. There are literally hundreds of clubs, churches, schools and non-profit organizations near you that would love to have you come and speak to their group. There is nothing better than a system that generates an unlimited…

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The Untapped Social Network with 10x the Potential of Twitter

Social networks have changed the way we communicate… But their use and relevance are constantly on the hop. I remember when the world was consumed by MySpace. If you didn’t have a MySpace page you were digitally irrelevant. Now there is a generation of teens and pre-teens who don’t even know what MySpace is. Then…

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Before You Do Any Influencer Marketing, Check These Templates

For the many subscribers of Relevance, influencer marketing is a well-known, and perhaps, mature channel. Unfortunately, though, there’s still a significant swath of marketers still not leveraging influencers in their marketing mix. This is ill-advised, because studies show that for every one dollar invested, influencer marketing delivers six dollars of return. And for many marketers…

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Thinking of Opening a Business in Europe? Spain Offers Appealing Opportunities

If you are interested in starting a business in a different country, you must be aware of the various challenges, requirements and advantages of each country. Due to its geographical position, demanding market, and favourable weather conditions, Spain remains one of the most attractive places to start a business. A common practice of starting business…

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