8 Steps Every Leader Must Take to Deal with Setbacks

As a business owner in this age of rapid technological change, with the surge of worldwide competitors, setbacks and adversity are virtually guaranteed. Based on my years of experience mentoring and advising entrepreneurs, you need to attack problems and challenges with a mindset of success, or it is unlikely that you or your business will…

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Tools of the Trade

One of the best outcomes of the proliferation of the Internet into all of our worlds is the access that it affords us to information, each other, and tools that make our jobs easier. In our work for clients, we’ve found some tools that allow us to help clients react faster, smarter and produce more…

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6 Simple Ways to Cut Your Business Costs

Your business costs can increase by up to 10 to 20 percent per annum. For example, companies can expect the price of their favorite airline tickets to rise after an increase in oil prices. Your supplier can also decide to increase the cost of supplies by 5 to 10 percent. Increases in expenses can make…

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Don’t Panic: A Traffic Decline Analysis Checklist and Toolbox

Has there been a shift in your site’s organic performance that’s got your wheels spinning? Did rankings inexplicably drop from Page 1? Are conversions slowing to a crawl? Is the three-month traffic bleed suddenly alarmingly apparent? As Google’s algorithms become less announced and more nebulous, it can be easy to allow paranoia and chaos to…

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Apples and Oranges: A Problem for NPS

I think we have been missing the mark when we use NPS as a critical measurement for customer satisfaction. The challenge to this metric is that it appears to be combining “apples and oranges.” The metric is defined as the difference between attractors and detractors. That is the problem! What makes this an apples and…

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Why Does My Small Business Need a Registered Agent?

Regardless of how large your business has grown, or if you’re just starting out, everyone needs a few talented human resources. A bookkeeper, someone familiar with taxes in your state, and a registered agent. What is a Registered Agent? A registered agent is an individual (or a company) that’s your official point of contact with…

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Grow Your Business in 2020: 9 Critical Strategies Exposed

In this article we’re going to talk about 9 critical areas of your life and business you should be focusing on this year. By focusing on these specific areas, you will help your business grow by leaps and bounds. Some are hard. Some are easy. Some require you to make changes… and others require you…

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4 Key Reasons Ecommerce Companies Use Fulfillment Services

Unless you are Amazon, your business probably struggles with shipping and fulfillment. It is one of the most commonly experienced pressure points for e-commerce businesses—and it is also arguably the most important aspect of the business to get right. If customers don’t receive their products intact and on time, they will go elsewhere. If you…

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