COVID-19 Has Changed Business Forever… Is Your Marketing Keeping Up?
Friends, I hope you all are staying safe, practicing social distancing, and avoiding the COVID-19 Virus. Here at Betwext, we are lucky. Our team already worked from home… so it’s business as usual (sort of). Linda and I are hunkered down, working from home… and going out as little as possible. Like many families, we’re…
Read MoreDo These 3 Things to Keep Your Business Safe and Secure
We all want to keep our businesses as safe and secure as possible. Creating a startup is never going to be easy and you’re going to have to invest a whole lot of time, effort and money into every aspect of the business to ensure it stays up and running. There’s product development to focus…
Read MoreUncertain About Philanthropy? 6 Reasons Why Your Business Should Give Back
A good number of business owners see philanthropy as something that only big and very successful businesses should engage in. While it is difficult to give when you are struggling financially, smart businesses know that philanthropy can give their enterprises an edge. If you are on the fence regarding philanthropy, here are six reasons why…
Read More4 Ways to Help Your Business Recover From COVID-19
The coronavirus outbreak has thrown the world into chaos, bringing with it a time of economic uncertainty. Businesses have had no choice but to furlough employees left, right and centre, and there are growing concerns over how long the global recession could last. With this in mind, it’s vital for businesses to think about the…
Read MoreWhere Are You Listening?
Do you still have a customer service number that you promote on your product packaging, website, or collateral material? Do you get many snail mail letters from disgruntled customers? How about drop-ins, asking to speak to a supervisor. That’s how people used to complain when a product or service didn’t live up to their expectations.…
Read More4 Essential Shipping Tips for Small Businesses
With any business, there is a range of costs in the general day to day running. One of the highest costs for your business can often be shipping. You can expect these figures to double and more when it isn’t managed well. Each of your customers is now used to the speed and delivery of…
Read MoreGoogle Shopping Introduces Free Product Listings
What You Need to Know Google announced this week that they are advancing their plans to introduce free product listings into Google Shopping before the end of April in the U.S. This change will occur on the “Shopping” tab on Google, where we will start to see organic product listings below a paid shopping carousel…
Read MoreAvoid These 5 Common Startup Setbacks and Rebound Stronger
Most entrepreneurs are so convinced that they are the disruptive element, they fail to anticipate that unknown facts or events can and will occur to disrupt their own well-laid plans. While it’s true that there is no way of know specifically what might happen, you need to anticipate the worst, and actually build a Plan…
Read MoreIf Your Business Doesn’t Have a Mobile App, Read This
Mobile apps have become one of the best ways for companies to connect with their target audience and let them know about their services. In 2018, global mobile app revenues amounted to over 365 billion U.S. dollars. In 2023, mobile apps are projected to generate more than 935 billion U.S. dollars in revenues via paid…
Read MoreIf You’re Acting Like a Leader, You Might Just Be a Scrum Master
What comes first to mind when you hear the term, scrum master? It may sound like something related to gaming but trust us; it’s nothing like that. It’s actually a term which is relevant to leadership. The scrum master will ensure that the organization, scrum team, and product owner hold on to the scrum framework.…
Read More