No Human Resources Department? Here’s How to Take Control

Each year in the U.S., about 400,000 new businesses open their doors. While many small businesses never hire employees, roughly 19% (5.9 million) of small businesses in the U.S. do have paid employees. Unfortunately, many small business owners treat human resources much like they treat disaster recovery planning: they neglect it until there’s a real…

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Google Ads Guide: How To Leverage Responsive Search Ads

Flirting with the idea of implementing Google’s Responsive Search Ads? Look no further. Here’s the guide you need to push you in the right direction. In this blog, we’ll cover: What are RSAs? How to Add RSAs to Your Account Best Practices How to Measure the Impact of RSAs Getting the Most Out of Your…

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Designing for Social Distancing: Balancing Safety & Human Connection

Illustration by Micke Tong Before 2020, when people visited a museum, attended a concert or sporting event, went shopping, or simply commuted to work, they probably never thought much about what it took to ensure the experience was safe. People took for granted the ability to move confidently within their environments and didn’t often pay…

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So, do you have that entrepreneurial DNA?

My immediate family members were entrepreneurs from as far back as I can trace.  Dad was a jeweler, then a furniture store owner.  Mom wrote books and articles from her college days until she could no longer see the keyboard.  One grandfather owned and maintained his apartment houses.  The other was a grocer, then a…

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Monitor These 5 Metrics to Enhance Your Web Presence

A common mistake small businesses make is assuming that web analytics is only beneficial for big companies. However, that is not the case, and by understanding how web analytics work you can start to understand how your customers think, what they want from your business, and how you can provide it.  In this blog post,…

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Why It’s So Easy to Sell Your Products in Other Countries

Thinking about selling your products in other countries? Now is more the time than ever. Nowadays it’s relatively easy to sell products all over the world. Why? Because of the fast paced society we live in. Whatever sector you’re looking at, if you compare it to 10-15 years ago we’ve come a long way. The…

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3 Simple Steps to Gain Clients and Grow Business

The majority of companies spend most of their time continuously looking for ways to expand and grow their customer base and, therefore, their business. Growth is one of the most challenging processes for small business owners and a key metric for success – after all, if no one knows about your business, it can’t grow.…

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New Business? Don’t Ignore Wire Testing and Inspections

Whatever the current situation as a country, it’s always an exciting period when you make a new business happen. You’re working long hours,  building your dream and bringing together the assets and talent you need to make that vision a reality. As any business owner quickly realises, there’s a tremendous breadth of responsibility that comes…

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