Belief and Confidence: Critical for Sales Success
To be successful as sales professionals we have to believe in ourselves. We have to have confidence in working with our customers, in our abilities to bring value to and influence our customers.
Read More How Graphic Designers Are Missing the Boat on Branding
Graphic design firms have for years neglected a key space that can bring them a significant new stream of revenue. Most of this missed opportunity is due not understanding the opportunity of branding. For far too long, graphic designers have called developing logos “branding.”
Read More Traveling to Conventions and Conferences: Smart Travel Tips
Traveling for work purposes like traveling to conventions and conferences can be quite a hassle, especially when you have to travel without advance notice. Last minute plans of traveling can make you forget essential items in a hurry or can even make you reach the airport late.
Read More Personalize Your Branding Strategy
One of the principal shortcomings of businesses is their failure to establish a recognizable brand. The easiest way to remedy this issue is to capture the attention of consumers by distinguishing your business from the competition.
Read More How to Choose Your Own Venture
As a professor of social entrepreneurship and an entrepreneur, people often approach me with all their ideas. They get overwhelmed with how to start choosing their first venture (or second, for that matter). Whether you are new to entrepreneurship or starting another venture, you begin the same way.
Read More Leadership Lessons from Jeff Bezos
Amazon is the largest online retailer in the world. But in 1995, when the company launched, it was an online book retailer. The key to Amazon’s success? Founder Jeff Bezos. His unique managing style has spurred company evolution and innovation since its birth.
Read More Facebook Offers: What Small Businesses Need to Know
Looking for a way to reach more prospects and bring more customers into your store? Facebook’s ‘Offers’ platform might be an advertising solution you need. Brands with at least 400 likes can promote deals, coupons, and discounts to their target markets.
Read More 5 Questions to Ask When Choosing a Location for Your Business
When deciding where to locate your startup, there are a number of factors to consider. With no clear right or wrong answer, I’ve put together a list of questions to ask yourself when choosing a location for your startup.
Read More 10 Ways to Attract the Right Kind of Investors
When you’re initially starting up your company, any investment can feel like a welcome investment. The reality is that not all money is created equal. There are investors you want to attract and others you don’t.
Read More How to Tame the Piles of Paperwork
One minute the office is tidy, organized, and everything has its place. The next, the paper starts piling up, folders are bursting with documents that you probably don’t even need, and the thought of sorting through it is a daunting nightmare.
Read More